Now you can ‘pin’ your merch to the top of chat while live streaming! This feature enables you to drop merch in an engaging way by highlighting your products for all viewers on stream. It’s also extremely effective for driving sales when combined with samples, promo codes, and limited edition merch drops. Keep in mind you need to have access to the YouTube merch shelf in order to pin merch when using YouTube Live.
Don’t forget, Teespring’s integration with Streamlabs empowers YouTube streamers to reward and engage fans with live OBS alerts for every merch purchase. Alerts have proven effective for encouraging other viewers on the stream to follow suit and purchase as well
3 way to increase sales while streaming + pinning merch
There are lots of ways you can take advantage of this feature to drive more sales (especially during Black Friday and over the holidays). Check out the most popular methods below.
Samples: Currently creators are using samples to increase sales by up to 50% and when combined with YouTube Live this can be an extremely effective promotional technique. Order samples of your merch ahead of time and wear them while streaming to get viewers excited about your products.
Limited time promo codes: Another great way to drive sales and engagement while streaming is to offer promo codes that expire in a short amount of time (like after the stream ends). You can create promo codes instantly in your Teespring account to share on stream.
Limited edition merch: Announcing limited edition merch during live stream is also very effective. Make the product available for a very limited amount of time to create a sense of urgency and make the purchasing experience both special and memorable. If you’re planning a merch drop make sure to update the listing’s visibility setting to ‘public’ ahead of time so your products will be added to your Merch Shelf product catalog.
How to pin your merch during live streams
Follow the steps below to create your own live stream merch drops now.
In YouTube’s Live Control Room, create a new live stream or navigate to one you have already created
Click on the Merchandise tab below the live stream preview
Select the merchandise item you would like to promote by searching through your list of items, and click it or drag it to the Merchandise preview panel
Click on “Pin merchandise” to pin the item on top of chat and promote it to your viewers
To end the promotion, click on “Unpin merchandise”
Did you know featuring your products in promotional content can increase your sales by 50%? Whether you’re a creator, gamer, or internet marketer—showing off the quality of your products to followers and fans can significantly help increase your sales.
You can order samples of your products at base cost within the “Listings” section of your account at any time. Get inspired by the creators in this post and check out all the ways they’re featuring merch samples in video + photo content to increase their sales.
Featuring your products in promotional content is a key step in selling. Thousands of creators are using samples to generate engagement and hype around their personal brands. Sharing photos and videos of your products is one of the most effective ways to increase your sales.
Merch photo inspiration
Check out examples of how Teespring creators use merch samples to promote their products in an engaging way.
Our team has compiled several of our favorite promotional merch videos. Some creators go full-on to produce top quality branded content, others explain the story behind their designs to connect with fans, and some simply wear their merch and remind viewers where they can purchase it. As long as you’re wearing your products and reminding fans where they can get their own there’s no way to go wrong! Check out the list of merch-promoting videos and get inspired.
An engaging video-essay channel, Simplicissimus used Teespring to create a totally custom apparel brand called CultureCulture. They used a range of products from their line to create a stunning video segment and photoshoot using models to showcase the product range. They also created a dedicated Instagram account to promote the collection.
Max is an amateur magic creator whose channel features trick tutorials, product demos, and commentary content. In addition to creating a standalone merch promo video he also hosted a giveaway (see section above) and wears his merch in videos to promote sales.
This channel is run by a group of mechanics (and friends) based in Spain. We love this video because it calls out the quality of their new Teespring merch line and focuses on how important their community is to the channel.
Wintergarten takes his merch promo to a whole new level by turning blueprints of his amazing music machine into custom posters. In this video this Sweden based creator explains the design process and showcases all the product available in custom poster collection
ItsYeBoi showcases his new merch collection in the beginning of his video. Apart from wearing his merch, showing new products available, and calling out where to buy them—he also reminds followers to tag him in photos once they receive their order and hints at an upcoming giveaway.
Using merch for giveaways & events
Apart from featuring merch in promotional content many creators also order their merch for giveaways and events.
Giveaways
Consider hosting a contest or giveaway to increase channel subscribers, newsletter subscriptions, social media followers, increase purchases, etc. When it’s time to reward the winner order your merch from your dashboard and once it arrives, mail it to your winner and add a personal touch like a note or photo in the package.
Max Diamond celebrated reaching 1k subscribers on his channel by launching his new merch line with a giveaway. The first 10 people to order a tee or sweatshirt also received a deck of cards. Followers could also win freebies by subscribing to his channel too.
Events
Planning to attend an event? Order your merch ahead of time to give away or sell. The team from Holding Space Films ordered poster merch samples in preparation of their film tour—they’ll give away items as prizes and also hang posters at screenings to promote their film + drive online merch sales in their Teespring store.
Make ordering samples an integral part of building your brand with Teespring. Once you’ve created your products, order a sample, promote it and start selling–check out the video below to see how easy it is!
Keychains are a functional and stylish accessory and now you can source and sell this specialty product. The TeespringGo service includes inventory sourcing, storage, product photos, and listing creation. We’ll even handle order fulfillment + delivery + customer support for you too.
Just like lapel pins, keychains cannot be produced on demand. This means you purchase inventory upfront before your listing is created.
Part 1: Design your keychain
There are two different keychain types to choose from. First decide which type you want to sell. Below you’ll find a menu of customization characteristics for metal and PVC keychains. Please note all keychains will feature clear plastic bag packaging.
Which keychain type is best for you?
Metal: Metal keychains are constructed in various materials and feature a key loop. They’re a functional and durable keychain option and provide a high-quality look and feel.
PVC: PVC keychains are crafted in different colored plastic polymers and finished with a key loop. They’re a fun and fanciful product and provides the chance to incorporate vibrant colorful elements into your keychain designs.
Design files
Whichever option you choose, the design file requirements are the same. Vectorized design files are preferred, but we can accept JPEG, .JPG, .PNG, .AI, .EPS,.PSD, .TIFF and .PDF design files. We recommend submitting high resolution files (300 DPI) with at least 2.5” x 2.5” (750 x 750 pixels) dimensions. If you’re not able to submit a design file through the form you can provide a design link in the comments section of the form instead. When creating designs intended for enamel keychains we recommend using RGB / Pantone color system.
Sizes for both keychain materials:
Something you will want to keep in mind when creating your keychains is the size of it. From as small as 0.5 inches wide * 0.5 inches long; and as large as 3 inches wide * 3 inches long. Size options/combinations for width and length (e.g: 1.5 inches long * 1 inch wide):
Long:
0.5 inches
1 inch
1.5 inches
2 inches
2.5 inches
3 inches
Wide:
0.5 inches
1 inch
1.5 inches
2 inches
2.5 inches
3 inches
Option 1: Metal keychains
When submitting your metal keychain request these are the characteristics you’ll need to choose. Continue reading to learn more about each one.
Keychain style
Color options
Ring and chain style
Finishes
Ring and chain finishes
Quantity and pricing
1. Metal keychain style
Soft enamel: Soft enamel is our most popular keychain type. Its defining characteristic is having colored paint recessed into the metal mold—giving the keychains a dimensional look and textured feel people love. These keychains are a great option for simple designs.
Hard enamel: Similarly to the soft enamel option, colored paint is used to fill a metal mould. However the difference is that the enamel is polished down to give the keychain a smooth flat surface.
3D mold: 3D mold is ideal for creating striking, three dimensional keychains. This keychain type offers depth of detail with multiple surface levels at multiple angles to create a three dimensional look and feel. It’s best for designs of animals, objects, shapes, etc. Please note 3D mold keychains cannot feature any custom colors—the color of the keychain is based on the finishing you select.
Glitter enamel: This process is exactly the same as soft enamel, however glitter is mixed into the paint before pouring into the mould. This gives the keychain a fun and sparkly look, which may work well with your chosen design.
Glow in the dark enamel: Again, this is the same process as soft enamel. Glow in the dark additive is added to the paint, which adds an extra element of interest to your keychain.
2. Color options
We offer 3 different color options for your metal keychain.
No color: If you want your keychain to just have your chosen metal finish, you can choose the no color option—for this option keep in mind that you’re only able to choose the 3D mold option.
One-sided: Having color on one side is the most popular choice, with the reverse being smooth metal, please note using a design with 5+ colors increases the base cost of the keychain.
Double-sided: You can also choose to have your design on both sides, please note using a design with 5+ colors increases the base cost of the keychain.
3. Ring and chain style
Choose between 6 options of ring and chain styles so that your keychain can look and function to your preference.
4. Finishes
Metal finishing is used to treat the exterior of the keychains by applying a thin complementary layer to its surface. Spring offers 12 different finishing options to choose from.
5. Ring and chain finishes
You are able to choose your ring and chain to have either standard nickel or brass finishes. There is an option to upgrade your ring and chain to match the keychain, but keep in mind this will incur an additional cost.
6. Quantity
Below is a price reference table. This is an example of price ranges for soft enamel keychains with less than 5 colors and no add-ons. Please note these prices are not exact—they simply provide an indication of price range. Keychain type, number of colors, size, etc. will determine the base cost. Your pin’s base cost may be slightly lower or higher than the table below depending on the characteristics you choose.
0.5″ W – 1″ L = 0.5 inch width and 1 inch length
Option 2: PVC keychains
When submitting your PVC keychain request these are the characteristics you’ll need to choose. Continue reading to learn more about each one.
Keychain style
Color options
Ring and chain style
Quantity and pricing
1. PVC keychain style:
There are three style options for the PVC keyring, this will again depend on your design and preference.
One-sided: The first option to have your design on one side, with the reverse being a flat surface. Features standard 4mm thickness.
Double-sided: The second option is for your design to repeat on both sides of the keychain. Features standard 5mm thickness.
3D design: Finally the most popular option is to have a full 3D design made from a custom mould. Features standard 5mm thickness.
2. Color options:
You can have up to 12 different colors included in your PVC keychain. Simpler designs such as logos or text work well with the 1-3 or 4-6 color options. If you have a more detailed design, we recommend choosing 7-9 or 10-12 colors to keep as much detail as possible.
3. Ring and chain style
Choose between 5 options of ring and chain styles so that your keychain can look and function to your preference.
4. Quantity and prices
Below is a price reference table. This is an example of price ranges for a full 3D PVC keychain with up 7-9 colors and no add-ons. Again, keep in mind that these prices are not exact—they simply provide an indication of price range.
0.5″ W – 1″ L = 0.5 inch width and 1 inch length
Part 2: Source & sell inventory
Here’s a breakdown of how the sourcing process works.
1) Submit request
Once you’ve unlocked keychains you’ll see the ‘Metal Keychain’ and ‘PVC Keychain’ product icons in the Launcher. Fill out the form with your keychain characteristics and submit your request. We aim to process all requests within 24 – 48 business hours.
2) Order inventory
Once we receive your submission we’ll send you a deposit payment link for $50. Once the deposit is paid we will process your request and follow up with an exact quote and product mockups. When you approve the keychain mockups and quote we will send you another payment link for the total inventory cost (minus your deposit). Once full inventory payment is provided your keychain order will be processed.
3) Start selling
Keychain production takes between 35-50 business days and inventory will be sent to our facility in the US. We’ll create product mockups for you and make sure to set the listing to ‘private’ so you can make it public and start selling when you’re ready. We can also send a keychain to you if you’d like to create promotional material or videos for the launch.
Pricing recommendations + fees
You decide how much profit you want to make per keychain. We charge a service fee which covers storing your inventory (up to 60 days from last sale), creating product mockups, fulfilling orders, and handling customer service for you. Our service fee is 15% of the selling price (minimum $2). Normally keychain retail prices range from $7 – $20. Pricing should depend on the base cost of your keychains and how much you think your audience will pay for this custom product.
For example, you source 1,000 keychains with a base cost of $2.80 each. You pay $2,800 total. The selling price for each keychain is $9. Spring’s fulfillment fee is $2. Therefore, your profit margin would be $9 (selling price) – $2.80 (base cost) – $2 (service fee) = $4.20 profit per keychain. This means once you sell all your keychains you earn $4,200 in profit.
We are thrilled to announce a new partnership with premium streetwear brand, Champion. This exciting partnership gives creators the opportunity to customize and sell official Champion products.
To kick off the partnership, 10 handpicked creators will be the first of many to launch exclusive limited-edition collections with our new UNLOCKD program featuring three premium Champion products—the classic t-shirt, reverse weave crewneck sweatshirt, and the reverse weave pull-over hoodie.
Our in-house design team worked with each creator to create unique collections that represent Champions’ core values of heart, commitment, integrity and inclusiveness.
Twitch streamer Pokeaim and YouTuber + music artist Miles Carter were the first two creators to drop their Champion collections. Each collection will be available for a limited time on the UNLOCKD website. Both collections are being launched and promoted through social media.
The profits from Miles Carter’s ‘More Heart’ collection will go towards to helping people within his community. Check out his video below to learn more.
“Rather than releasing merchandise for a profit, I wanted to use it to benefit the community—to give back. So I’m dedicated to using 100% of the profit that this collection accumulates for community outreach” – Miles Carter
Miles Carter social media promotion
Unlock Champion products with Teespring
Teespring is accepting applications to create and sell Champion products through the Teespring DROP program. Anyone can apply for access, using the application form below. Initially, our team will be handpicking creators whose personal brand represents the Champion brand ethos. Keep your eyes peeled on our social media channels for further Champion UNLOCKD announcements!
