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Insights

Mugs: the essential drinkware addition to your merch offering

This classic product is recognized worldwide–it’s a must when it comes to your product offering. Mugs are trending right now, especially as buyers globally are finding ways to enhance their day-to-day routine working from home. Last season, we saw a 240% increase in mugs being sold compared with last year. Throughout recent months, sales are still growing exponentially. 

Product details

If you’re not featuring mugs in your campaigns, you could be missing out on extra sales. Here’s a rundown of the product specs: 

  • 11 oz ceramic mug
  • Dishwasher friendly, microwave safe
  • The front and back print area dimensions measure 2.943” x 2.553” 
  • White base color 
  • Poly-coated for sublimation print, ensuring vibrant print quality 
  • The mug base cost is $8, we recommend you sell them for $14.99

The perfect complimentary item

Not only do conversion rates on campaigns that include mugs as additional items stay consistently high, we’ve seen the amount of items added to baskets at checkout increase as well when they’re involved. Consider applying your current merch designs to a mug and add it to your current listings. 

Mugs are an affordable option to add to listings in addition to other types of products. Be sure to enable cross-selling in your store settings, so mugs can be suggested when previous fans are viewing your listings. Also consider creating a promo code to entice your first group of fans to purchase your newly dropped products with a reduced price mug included. 

Ready to design and sell custom mugs and supercharge sales? Visit the Launcher.

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News

Unisex zip-up hoodies are here just in time for fall

We’re kicking off August with the arrival of unisex zip hoodies. They’re super wearable, comfy, on-trend, and have arrived just in time for fall. Visit the launcher now to customize and create this product instantly. 

Product details

Unisex zip hoodies are the perfect staple item for any wardrobe and a great addition to your merch offering. 

  • Available in 6 different color options
  • Soft 50/50 cotton + polyester blend fabric
  • Triple-needle top coverstitching along cuffs, a waistband and pockets. 
  • A full-zip front 
  • Single-ply hood, tag-free neck label and a dyed-to-match drawcord
  • Available in sizes S-3XL

File formatting

Zip hoodies can be customized in two areas; the front left chest area and the back. The front design area is  4” height x 4” width (1200 x 1200 px). The back printable area is  16.5” height x 12.4” width (4,950 x 3,720 px). When creating designs for this product keep these printable dimensions in mind—you’ll want to create high resolution design files that are 300 DPI at the scale of print for the best print quality possible.

Design inspiration

Coordinate your designs with top trending products like face masksfanny packs, and more to increase shoppers’ cart size and increase sales. Simple, understated designs are currently on trend for this product and can create a “premium” aesthetic for your merch collection. Check out our Pinterest inspiration board for design ideas and examples of what’s trending now.

Head to the launcher now to create your own zip hoodies.