Category: Creators

Categories
Creators

Transforming Passions into Life-Changing Success

At Amaze, we are redefining the future of creator commerce by providing creators with the tools they need to turn their passions into thriving businesses. With our Spring platform, creators across every industry can seamlessly monetize their content, sell products their fans love, and build meaningful connections with their audiences—all without the traditional barriers to entry.

Our platform makes it easy for creators to launch custom products, grow their personal brands, and unlock new revenue streams, allowing them to focus on what matters most: creating. From fitness enthusiasts building communities to bakers sharing their passion, Spring helps creators bring their ideas to life and turn their influence into income. Here are just a few stories of creators who have used Spring to transform their passions into profitable, purpose-driven businesses.

The Garage Gym Competition

Joe Gray’s journey began with a passion for lifting weights in the comfort of his own garage. That simple love evolved into the Garage Gym Competition, an online powerlifting event that has brought together over 5,000 athletes from around the world. But what sets this competition apart is not just the physical strength it celebrates—it’s the sense of community and impact it creates.

Through his competition, Joe has helped people stay consistent with their fitness goals, meet new friends in the lifting community, and live healthier lives. Beyond that, his initiative has raised more than $12,000 for nonprofits. Joe says, “I’ve been told over and over that my competition has helped people get into lifting, stay consistent, and live happier and healthier lives.”

Now with over 11,000 followers on Instagram, Joe continues to grow his community and influence in the world of powerlifting. Using Spring, Joe has also launched a store featuring products that celebrate the love of weightlifting, allowing his fans to connect even more deeply with the sport they love. His merchandise resonates with the lifting community and has become an extension of the passion that drives the competition.

See his entire lineup here. 

Bake It Simple

For the creator behind Bake It Simple, baking wasn’t just a hobby—it was a passion that had been simmering for years. However, living in a small town meant there were few avenues to pursue it professionally. “I’ve always had a passion for baking, but the town that I lived in had no opportunities for me to pursue it as a career,” she shares. That all changed on October 16, 2022, when she decided to take a leap of faith and start her YouTube channel.

Launching Bake It Simple started as a platform to share recipes and quickly evolved into something much bigger—a space for personal growth and self-discovery. “My content made a big difference in my own life. It helped me get over a lot of my insecurities—social anxiety, public speaking, and worrying about what others think of me,” she explains. Beyond that, creating content gave her a new set of skills that she could take into the professional world, opening doors she hadn’t imagined before.

Her journey hit a special milestone when she reached 500 subscribers, an achievement her family celebrated by crafting a homemade YouTube “plaque” from aluminum foil and a cereal box. That moment wasn’t just about numbers; it symbolized the pride and growth that came from turning a lifelong passion into something real. Since then, her YouTube channel has continued to grow and has reached almost 5,000 subscribers. 

Thanks to Spring, she’s been able to seamlessly expand her brand by creating a free Bake It Simple store selling products that her fans love. One of the most convenient features she uses is Spring’s YouTube integration, which allows her merchandise to be displayed right beneath her videos. This integration not only makes it easy for her audience to shop directly from her channel, but also captures impulse purchases that she might have missed otherwise. By using Spring, she’s found an effortless way to monetize her content and turn her passion for baking into a growing business.

“I wanted my community to have something tangible that connects them to the joy of baking, just like my videos do,” she says. By combining her content with a carefully curated product line, she’s created a cohesive brand experience that keeps her fans engaged and inspired.

Empowering Creator Commerce with Amaze

These are just a couple of the many creators who have been able to add a new source of revenue to their lives, allowing them to continue pursuing their passions and creating impactful content. With the help of Amaze and Spring, creators are not only connecting deeper with their online communities, but they’re also expanding their brands in meaningful ways.

At Amaze, we’re committed to fueling the future of creator commerce. By providing seamless tools, integrations, and platforms, we empower creators to monetize their influence and earn income while doing what they love. For creators everywhere, the journey to financial independence and brand growth has never been easier.

Categories
Creator success Creators News

Amaze acquires Outfts and leaps into the next generation of commerce and creator monetization tools.

CALIFORNIA, June 1st, 2023 – Amaze Software, Inc., The worlds leading creator commerce platform, and parent company of Amaze and Spring platforms, today acquired Outfts, an innovative creator hub that empowers creators to own their audiences and develop new income streams. The addition of Outfts technology will enable Amaze to provide creators with additional tools and services enabling new and sustainable revenue sources. 

The acquisition of Outfts holds immense significance as it paves the way for brands of all sizes to access a broader ecosystem of creators through the Amaze creator ecosystem, seamlessly integrating creator-branded merchandise with highly relevant third-party brands. This acquisition will also introduce a host of exciting new features for creators to elevate their brands, including user-friendly media kits, easily-managed Link In Bio tools, and access to over thousands of brands’ product catalogs. With enhanced creator-to-brand relationship capabilities, Amaze empowers

millions of creators with an extensive range of monetization opportunities.

“We are thrilled to welcome Outfts to the Amaze family,” said Aaron Day, CEO of Amaze Software. “This acquisition underscores our dedication to creating a unified platform that drives all creator commerce capabilities, accelerates creator growth, and supports authentic brands. Creators are building unique communities with Amaze Software and the addition of Outfts will amplify our ability to equip creators with the tools they need to succeed in the ever-evolving creator landscape.” 

“At Outfts, we’ve dedicated ourselves to building a platform that empowers creators to establish thriving businesses and achieve sustainable monetization. By uniting with Amaze, our powerful creator commerce solutions gain the ability to connect creators at an unprecedented scale, enabling them to execute brand campaigns in a manner that perfectly aligns with their unique brand identities,” expressed Nicolas Baxter, Founder of Outfts

Amaze continues to pursue strategic acquisitions, seeking out innovative companies that align with its vision of enabling creator monetization and providing an ecosystem of resources and opportunities for creators worldwide. 

About Amaze Software Inc.  

Amaze Software, Inc. is an all-in-one, end-to-end commerce solution for any creator looking to generate sustainable monetization and depth of community connection. Our creator success solutions include a merchandising platform, advanced commerce design application, and scalable managed services that help anyone sell anything, anywhere. 

We believe anyone can be a creator and that everyone should be empowered to tell their unique story, cultivate deeper connections with their customers, and create authentic, shoppable experiences that allow them to monetize their passion. 

We’re on a mission to unleash potential and make it easy to create, share, and sell products and services. Learn more about Amaze Software at www.amaze.co and start a free store at www.spri.ng.

For press inquiries, please email us at info@amaze.co.

Categories
Creator success Creators

8 Ways to Increase Traffic to Your Website

So you have a webs​​ite. Now it’s time to get people to engage with it! When it comes to building a community and generating interest in your website, you need traffic—an inflow of internet browsers who find and click on your content. Luckily, there are lots of steps you can take to get your website discovered. Here are 8 solid ways to increase your traffic! 

1. Optimize For Speed & Mobile View

It feels silly kicking off our list with something technical, but it is essential to start off with the right tools. Your readers aren’t going to sit around waiting for your website to load. They’ll click out of the page and move on to someone else’s site faster than you can say “competitor.” 

First, check your site speed. If you want to know your speed score or get any additional tips, use Google’s Page Speed Insights tool. 

Second, embrace mobile. People spend at least three hours a day on their tablets or phones. Your website needs to look good on a small screen. WordPress plugins help create versions of webpages that have been optimized for mobile: 

2. Know Your Niche & Target Strategically 

You have your interests and passions, and that’s awesome. Make sure there’s an audience for it, or change direction to meet the closest audience to what you’re going for. Ex: You love hiking and skiing, but your ideal audience is interested in skiing. Also, readers are more likely to keep returning to a website that is specific and has something relevant to say and is enjoyable to read. 

Here are tips to strategically reach your audience: 

  1. Find your peeps and engage. Spend time in online communities where your target audience lives. Understanding your audience will greatly help you build referral links from relevant websites, too! Post blog comments or links when appropriate. Leave comments on other blogs. Don’t be spammy. Offer to write for other bloggers and be their guest and for them to be your guest in return. In both cases it will drive more traffic to you. 
  2. Use Google Analytics. Once you know where your audience lives, use Google Analytics to see which websites the referral traffic is mostly coming from. 
  3. Go evergreen and do it more often. This means creating content that won’t become irrelevant over time. Ex: A blog about the Grammys coming up next month vs. the best songs that never won a Grammy. The best content also meets a specific need. You know what your audience wants and loves. Give it to them. Either make it funny & cool or educational & useful. The goal is to create content your audience will want to link to and share. And the more of it you create, the more traffic you’ll get to your website. Update your blog at least twice a week to help drive more traffic to your site. 
  4. Get your content in niche newsletters. Contact the editors. Only reach out with your best content. A great relationship with an editor is key. This will come with time. 
  5. Ask (in a non-spammy way) for more traffic. Humans respond to a CTA (call to action). Ex: Simply ask for a retweet. 

If you’re struggling to find a topic that will get enough eyeballs, enter a relevant keyword into Ahrefs’ free keyword generator tool and switch the tab to Questions.

3. Write Catchy Blog Titles 

Blogs are a great way to drive traffic to your website. Titles are equally important to the body of the blog because the reader will just move on if the headline doesn’t capture their attention or interest. Get crafty. The best titles either promise a solution or promote a big reveal. They compel a “click.” You’ll get views if you’re matching your title to popular searches like “best workout for triceps,” but that’s not enough. Your competition is doing the same. What will make you stand out? Here are some tips:

  1. Specificity. Instead of “Tips on How to Get Dates” try “How To Get More Than One Date A Week.”
  2. Create curiosity. Make them click. Ex: “How to Create the Perfect Blog Title.”  It begs the questions: A perfect blog title? Does that exist? I need one. Let me check it out.

4. Incorporate Keywords and Make Sure You’re Matching Search Intent

Billions search Google every day. Keywords are the linchpins of SEO. Have a keyword strategy for every page on your site. Here are some basics: 

  1. Have one key phrase for each webpage. Use that phrase in the title, the headline, at least twice in the content, in a featured image, and as part of the link to the page. This helps Google to know what your page is about, and in turn leads to more traffic to your site. 
  2. Use long-tail keywords. This is any search phrase of 3+ keywords. The only chance you have of obtaining a top SERP (Search Engine Results Page) spot in Google is targeting a long-tail keyword. Ex: “health drink” is too broad and general but “health drink on a budget” gives you a much higher chance at ranking. Can’t decide which long-tails to use? Put your finalists into the  Google Keyword Planner to see which phrases drive the most traffic, then pick ones that have high volume and low competition. Google will even make suggestions! Lastly, create your content around your final long-tail. Which brings us to:
  3. Match search intent. You will rank high on Google if you create content that will match the most relevant search from your audience.  

5. Include photos and create shareable images

It’s proven that photos and visuals in websites and blogs boost page session times and readership. If you can, include keywords in the Alt image tag on the image or photo. This will boost SEO (search engine optimization) for your site. Remember copyright laws, you can locate royalty-free images from sites like Clipart.com.

Create shareable images. Your audience may want to share your website or blog images. To make this okay, create royalty-free images with tools like Canva, and if you have the budget, use top designers on marketplaces like 99Designs. Or you can simply take your own photos on your phone.

6. Use Links

Whenever you give a shoutout to another company in your post, link out to that company’s page. That company may link back to you. It’s just good business. Readers also notice when someone plays fair and is even (seemingly) selfless. Give more than you take and you’ll probably end up taking more than you give. The way of the universe. 

Internal links. These are links from one page to another but within the same domain. As long as it’s relevant, a link to those pages can help improve their performance in the search engines. 

Build links. There are multiple ways to build links, but one way is guest blogging, meaning writing for other blogs. Use these opportunities to link back to your (relevant) blog posts. 

7. Promote!!!

Social media. Find out which platforms your communities live on. Ex: Facebook groups, Slack channels, or Discord servers, etc. The audience is already interested! Just don’t be that spammer. Before you promote, first join, study the members, their interests, learn the site’s “culture” and rules.

Build an email list. You get search traffic when you rank on google for your target keywords. You’ll get more traffic on future posts if you can get those people to subscribe to your email list. You may rank even higher on Google if some of those people link to your posts. 

Create a newsletter to showcase your blog posts. Those emails you just collected? Send weekly or monthly emails featuring your best content. The best part: these users already know your blog, which means they’ll now explore the rest of your site once there. 

Start with a give-away: a free product, course, etc. Even have an event, such as “Free (insert product here) Tuesdays”  where you give away prizes for comments and shares. Get companies to sponsor these promotions or donate. 

Here are some more quick tips on promoting:

  1. Promote your blog in your email signature and your bio in any online profiles.
  2. Run Ads. This is the most direct way to get more traffic to your website. You will instantly get traffic if you pay for ads on platforms like Facebook, Quora, and Twitter, and use display advertising on relevant websites. 
  3. Add Video. Maximize the impact of your written content with short videos that are entertaining but also informative. 

8. Refresh, Republish, & Retweet Past Content

Every time you share a new blog post link, a good portion of your audience will miss it. Don’t be shy about sharing past content. As long as it’s relevant, readers won’t care. Repeat your tweets. Rewrite your posts. Republish them. Especially if it didn’t rank or land well the first time. Maybe you’ve improved as a blogger, too. Either way, it’s a smart marketing strategy. 

Bonus tip: Have fun with your website. If it feels like Mr. Incredible selling insurance, your vistors will know. But if you feel the passion that made you want to start a site in the first place, your viewers will feel it, too. 
As always, hit us anytime with questions at creatorhelp@spri.ng.

Categories
Creators

Celebrate Black History Month With Spring Merch!

Many Spring creators are celebrating the diversity of their fans by creating content that’s both engaging and authentic.

And in honor of Black History Month, we’d like to give a special shoutout to some awesome merch created on the Spring platform! Check ‘em out and help your fellow creators spread the love. 

  1. Black History Month Die Cut Sticker 

This colorful Africa-shaped Die Cut Sticker has a strong vinyl adhesive that’s suitable for outdoor use. Bonus feature: a UV gloss laminate finish will preserve the design so you can enjoy it long after BHM. 

  1. “Cultural” Kente Phone Case 

Display Black Excellence every time you pull out your phone. Cell phone case styles include most generations of iPhone and Samsung.

  1.  Black History Month T-Shirt 

This colorful Black History Month T-Shirt has a slim fit and an intricate all-over design. It’s got high-quality, custom workmanship and is made with a cozy polyester jersey material.

  1. Black History Year Crewneck Sweatshirt

Celebrate black history every month! This classic fit Sweatshirt is a cotton-poly blend and you can get the same design in a short-sleeved Tee so that you can carry the sentiment through every season.  

  1. Afro Pride Black History Month Women’s Long Sleeve 

This classic long sleeve tee is Unapologetically Dope! What all can you spot in the design?

This is just a small sampling of all the fantastic black history merch available on Spring. Happy BHM!

Categories
Creator success Creators

How to Become a Successful Content Creator

Spring’s mission is to help creators sustainably monetize their business and become successful. We’ve seen creators with a small following grow their community and bring in thousands every month. We’ve also seen creators with mid-size followings earn next to nothing for all of their hard work. 

So what does it take to become a successful content creator? Read on below to learn the five most impactful steps we’ve seen creators take to earn a bigger payout. 

1. Target 🎯 your audience

First, being a content creator means you are in business for yourself. And when you’re creating content for social media, it is vital to the success of your business to know your target audience. Who will connect emotionally with your brand? Don’t say “everyone” because that could end up being “no one.”

The hard part isn’t grabbing people’s attention–it’s keeping it. You can engage your audience by knowing and producing the type of content that benefits your target audience.

How to do this? Visit the socials of other creators you feel are similar to you and your brand and scroll through their engaged followers. Who else do they follow? If you were to reach these followers, what type of content would you create?

2. Choose a platform

Knowing your brand and target audience will guide you to the appropriate platform. 

It’s great exposure for your brand to be on all platforms, but it’s not always practical. In the content game, depth is better than breadth. Plus, not all social media platforms are created equal— some are better for photos, like Instagram and Pinterest, and others for videos, such as YouTube and TikTok. 

If your core audience is on LinkedIn, it may not benefit you to hustle on TikTok. You know your brand better than anyone, so think about where your content will fit best. 

3. 📣 Create your brand voice

A brand voice is unique to you. It’s your personality, the language you use, and how you use it.

What is the voice you currently use to speak to your audience? What voice should you use? You may need to conduct informal surveys to determine what is working and what isn’t regarding your content and style. Finding your unique and authentic voice takes time, but once you hit on it, fans will follow. 

4. Build your fanbase

Now it’s time to grow your following. Here’s a hint: it helps if being your fan is fun. Whether you’re gaming, explaining, complaining, or entertaining, if fans enjoy what you’re doing, then your fanbase will grow.

Here are some other tips:

  • Collaborate with others for cross-marketing
  • Run contests and giveaways
  • Continuously post new content! The more often you post, the more people you engage. 

5. Monetize!

Sure, you can make money off your fanbase on your socials, but you can make even more money by selling merch to your fans. Customizing your products is the gift that keeps giving because you can keep offering fans something new. 

When people wear your merch, it spreads the word and creates more demand. That’s a great place to be! Plus, you can offer promotions on your social channels to drive sales at opportune times. The best part? You can do all this easily with Spring, and it’s free. 

Here’s how:

  • Create a free account here
  • Choose from 180+ products to customize 
  • Connect your social accounts 
  • Promote your launch 
  • Show off a sample to your community

In short…

Finally, the question that’s been on your mind all this time. Will becoming a content creator pay off? Can I make money? 

Whether you live content creation or you’re a part-timer, there’s definitely revenue potential. It will take some time before you start seeing fruits (just like with any other business), but if you’re disciplined and you improve and expand your skills continuously, there’s a market for you. 

To give you an idea, Spring creators made just over $1.2 billion in 2022! 

So take our advice and stick with your passion. It will pay off. 

Check out our blog for more creator success tips.

Categories
Creators

5 Tips for Promoting Your Valentine’s Day Products

February is nearly here—the season for red hearts, flowers, and lots of sales. Cash in on this holiday by creating and selling Valentine’s day products! 

Use these five tips to promote your products effectively and get the biggest bang for your buck.

1. Share on social!

Sharing on social is a great way to promote your Valentine’s Day products—but it’s more involved than just adding a link to a post. You can help your post perform better when you:

  • Run a Valentine’s Day promotion on best-selling products
  • Use V-Day hashtags to attract holiday lovers
  • Boost engagement with interactive posts
  • Hold a V-Day themed event to showcase your products
  • Have a V-Day giveaway
  • Post playful, anti-Valentine’s Day products and messaging

2. Use Spring’s Boosted Network 

Valentine’s Day is a good reason to ensure that traffic to your store is converted to sales. To help, we created Spring’s Boosted Network—a service that helps boost sales by as much as 15% through enhanced promotional efforts, like email marketing. 

We’ll help keep on top of traffic to your store by sending out cart abandonment and product recommendation emails to your past purchasers. To learn more about our Boosted Network click HERE. 

3. Create promo codes

Promo codes are always a great go-to for any campaign. They provide incentives for fans to purchase right away or elsel lose out on a deal (which creates that FOMO feeling). 

Promo codes only take a few minutes to make and are a fantastic way to promote your Valentine’s Day merch and increase your sales. For a refresher on how to create promo codes, click HERE. 

4. Create a gift guide 

Go beyond just creating products and give helpful advice on what makes a great gift. It shows you’re putting thought behind the products that you are designing. You can then highlight different products, both physical and digital, and help fans envision how each one will be useful to them or their loved ones. Multiple sales opportunities!

5. Use Spring shelf integrations

Share your Valentine’s products seamlessly with your community through our platform integrations. You can use the Integrations Tab on your Dashboard to activate and customize your products on Instagram, YouTube, Twitch, Discord, and others. This way, fans will be able to see the items on your merch shelf within the platform. And it’s just one click for them to get to your store to purchase. For more details or a refresher, click HERE. 

Valentine’s is almost here and we’re here for it! Happy promoting and happy Valentine’s Day!

Categories
Creators

How to Make Money on YouTube as a Creator

It’s no surprise that many creators want to use YouTube to start making money. YouTube is the second most visited website in the world and generates over 1 billion hours of watch time every day. 

Its massive audience makes YouTube one of the best, most lucrative platforms for creators to be on. 

So while you might not have started your channel with the purpose of making money, there are so many opportunities to do so! Take a moment to learn how to profit off all your hard work by reading about the most effective ways to make money on YouTube as a creator below.

1. Create ads with YouTube’s Partner Program

One way to monetize your channel is to have Google-placed ads on your videos. Whether you’re a fan of ads or not, the fact is they work. 

In 2022, YouTube’s worldwide ad revenue in Q2 and Q3 was over $7 billion. The video platform pays creators 68% of ad revenue, which means they earned over $680 million from placed ads in those two quarters alone. 

If you want to join the party, you’ll need to enroll in YouTube’s Partner Program. To qualify, you will need: 

  • 1,000+ subscribers 
  • 4,000+ watched hours over the last year 
  • A Google AdSense account 

Once you’ve hit these milestones, you can read and agree to the terms of the Partner Program from your YouTube Studio (under Monetization).

Pro Tip: Keep in mind that the more ads you have before and during your video, the more difficult it will be to keep your fans’ attention. You also want to consider the age and demographic of your fans, so you can run ads that are relevant to your audience. It’s a numbers game in the end, so play around with your Monetization preferences to find what works for your channel.

2. Sell custom products with Spring’s YouTube merch shelf integration

We’re gonna toot our own horn because this is probably the most hassle-free way to monetize your channel. Spring allows creators to easily design and promote physical and digital products on their social channels, and you don’t have to hit any milestones to do it. 

With customized merch, you can:

  • Get fans engaged with your brand
  • Spread your influence beyond your channel 
  • Easily run promotions to drive sales
  • Keep offering new products to keep your income flowing

Once you have your custom merch created, you can add our YouTube integration to link your merch shelf to your channel, which makes your products display directly below your video. This way, fans can check out your merch before they click through to buy. 

Creating a Spring account is free and our dashboard allows you to create and sell within minutes. All you need is your creativity. Check out our quick walk-through video to get started.

3. Get paid subscribers with a YouTube channel membership

Users who opt for a channel membership pay a monthly fee for perks and exclusive content. You can also offer tiers of memberships at different monthly prices for different levels of perks.

Some common perks include:

  • Icon badges
  • Emojis
  • Live chat 
  • Exclusive videos

The best part? YouTube gives creators 70% of channel membership revenue (minus taxes & fees).

To be eligible you’ll also need 1,000+ subscribers and to be a part of the Partner Program. But some exclusions apply, like content cannot be made for kids or have claimed music (subject to a copyright). You’ll also have some restrictions on what your “perks” can be, so don’t offer content downloads, in-person meetings, lotteries and the like.  

What do users expect from a paid channel? Lots of content! If you’re not posting videos daily, then a channel membership might not be for you. It also will require more maintenance— creating all those perks for all those tiers takes time! 

4. Partner With Other Brands 

More and more brands are looking to partner with creators as part of their advertising on social media. When you partner with another brand, you will basically promote them in your video and your video description. 

Here are two ways to go about it:

  1. Get a sponsor: When you have a sponsor, you will include their promoted content in your video. Brands will pay a flat fee based on the number of views you typically get per video, and this can range from a couple hundred dollars up to 5 figures for those creators with over 1 million subscribers. To find sponsor opportunities, check out the Upfluence marketplace.
  2. Affiliate marketing: You can earn a commission when a user purchases a product or service that you have promoted, either through product placement or a direct endorsement. It’s a win-win for brands, as they don’t pay you until they’ve made a sale. This will be most effective if you include products or services that align with your brand and style, as it’s basically your endorsement that fans will rely on when purchasing. You can reach out to brands in your niche to see if they’re interested (many are).

Conclusion

As you can see, there are a lot of pathways to start monetizing your YouTube channel. Just make sure to consistently work on growing your audience. The more subscribers you have, the better the results of your monetization efforts will be.

One of our biggest goals at Spring is to help creators realize their potential. So check out our blog for more creator success tips and tricks!

Categories
Creators

5 Habits of Successful Content Creators

Most content creators want their passion to support them and become their full-time job. And it’s easy to understand why. Getting paid to do what you love is the ultimate career path. 

But how do successful content creators make that dream a reality?

Hard work and good habits.

But don’t skim over the key word here–habits.

It takes an average of 18 to 254 days for a person to build a habit, as well as an average of 6.5 months for a content creator to earn their first dollar. 

In other words, you need to play the long game and maintain good habits if you want to become a successful content creator. Overnight success is rare and hard to sustain, whereas good habits and hard work help you create a more stable and reliable source of income over time.

Take MrBeast, a famous YouTuber, as an example. His journey on YouTube started in 2012 when he was just 13 years old. 

He posted content religiously for years, but it wasn’t until 2016 (4 years later) that his account hit over 30K followers. Now, at just 24 years old, he has been named the highest-earning creator on the “Forbes” 2022 list of Highest-Paid Youtube Stars. His determination and passion for creating YouTube content made his success possible. 

So when you read through the five habits that successful content creators share below, make a plan to incorporate them into your life that you stick to day after day. Don’t lose heart if you don’t see dramatic results right away. The world’s most successful creators know how to play the long game, and anyone who wants to follow in their footsteps needs to learn how to as well.

5 habits that will help you become a successful content creator

1. Learn more about your industry every day.

Being passionate about an industry isn’t enough to make people want to listen to you. In order to grow your audience, you need to become an expert in your industry. 

Become the person people go to for advice and to learn about the latest trends. But don’t let this overwhelm you! Your passion will make learning more about your industry enjoyable.

If you don’t know how to start learning more about your industry, try the following:

  • Listen to podcasts
  • Read industry-related blogs 
  • Keep up to date with industry news (even if you just skim the highlights)
  • Watch relevant videos
  • Sign up for and read industry newsletters

While that’s not an exhaustive list, you can see that there are many ways to learn about your passion, even for those anti-readers out there.

The key is to avoid trying to become an expert overnight. Simply read, watch, or listen to one or two content pieces a day. When taken in small, daily doses, the information you absorb will help you create richer, more creative content naturally. 

2. Create a content schedule and stick to it!

Whether you’re a YouTuber, podcaster, blogger, influencer, etc., you need to turn out content regularly to become successful. In a perfect world, you would create content daily. 

But without a content schedule, you’re more than likely to fall behind your ideal timeline. 

Planning out your content ahead of time helps reduce the amount of time you spend every day wondering what you should create and how.

In fact, studies have shown that by taking 10-12 minutes to plan out your day, you can end up saving up to two hours of time that would have otherwise been unproductive to your goals.

Just make sure that your beautiful content calendar doesn’t get ignored. Once you have what you want to post and when planned out, take action and follow through with it. You’ll be happy you did.

3. Get to know your audience. 

You can create incredible content, but if it doesn’t resonate with your audience, it won’t get you anywhere. Pushing out content for the sake of posting often is an easy way to lose followers and deter new ones.

That’s why it’s so important to understand who your audience is and what type of content they want to hear.

Successful content creators put effort into identifying their target audience and create content that appeals to them.

A few good questions to ask yourself are:

  • What’s the age range of your audience?
  • What pain points do they experience?
  • Where are they located?
  • What language nuances resonates with your audience?
  • What type of content does your audience engage with?

Once you can answer those questions, craft your content with your target audience in mind. The best content creators do this for every piece of content they create because they understand that it’s a key part of their content’s success. 

4. Get comfortable performing research.

Successful content is backed with data, facts, and success stories. People want to absorb information that is valuable and accurate. 

If you start making content that isn’t reliable or trustworthy because you didn’t do your research first, then your followers will lose interest in what you have to say. 

This is especially true if you’re trying to sell anything as a result of your content. According to a PwC study, around 71% of people surveyed said that loss of trust would prevent them from buying from a brand or business. 

To avoid creating inaccurate content, make sure you get your facts and sources from reputable sites and don’t just use the first thing that pops up on Google search. 

Build content that builds credibility among your audience and establishes you as an authority figure on the subject matter.

5. Analyze your content’s performance.

One of the best ways to increase your success as a content creator is to see what content has performed well and what hasn’t. Those insights will help you get a better understanding of what type of content your target audience is looking for and enjoys.

You can do this by tracking how many likes, shares, reposts, and comments a blog or social post receives, how many views a video gets, how many times your podcast was played, and so on. 

By keeping track of your content’s analytics, you can set benchmarks to note the average performance of your content and use those metrics to see what content performed best. Use this information to try and duplicate your success by modifying your content calendar to embrace what’s working and get rid of content ideas that have been shown to underperform.

Conclusion 

With over 200 million content creators in the world today, there’s more competition than ever before. But don’t let that number scare you. Many creators don’t have the determination or commitment to make their dream a reality.

If you take the time and energy to create good habits and stick to them, you’ll have a much better chance of becoming a successful content creator. 

For more tips and tricks on how to become a successful content creator, check out our blog and YouTube channel.

Categories
Creators News

A letter from our CEO, Aaron Day: 2022 roundup

To Our Valued Creators and Fans, 

What an honor it’s been to see the hard work of our talented creators pay off. Our growing community has made 2022 Spring’s best year yet! 

Take a look at our five biggest highlights.

1) A truly Amaze-ing year!

Amaze acquired Spring with plans to accelerate its growth and make it easier than ever for creators to sustainably monetize their passion. 

2) We celebrated major milestones 🎉

Spring became one of the top 5 global commerce platforms focused on creator monetization with more stores now launched than Etsy! 

3) We rolled out new tools, integrations, and products

Creators saw the addition of over thirty new products and benefited from powerful integrations with OnlyFans and TikTok, as well as some incredible tools like The Hat Studio, SpringBoard, and Amaze.

4) Creators experienced unprecedented success

Not only did our creators rake in over 1 billion dollars in GMV this year, but we also got to see the LOTR cast wearing creator Don Marshall’s merch!

5) Three products brought in over $24 million in GMV!

Our top 3 products in 2022 helped thousands of creators live their passion and allowed their fans to rep them in style. 

As we wrap up 2022, I want to thank all our creators and fans who made these highlights possible. With new leadership in play, expect to see even bigger and better improvements next year. Let’s Spring into 2023!

Cheers, 

Aaron Day 

CEO, Amaze 

Categories
Creators

How To Best Promote Holiday Products

Here we are, deep in the heart of the busiest and most profitable season of the year for creators–the holidays! Now is the time to employ your two best weapons: holiday products and promo codes.

The good news is that Spring makes it incredibly easy to do both. 

We have tons of wonderful holiday products for you to choose from, customize, and sell to your fans. And after you’ve created some festive products, promo codes can easily be added to boost sales and inspire holiday shopping. 

Scroll down to check out our best selling holiday products along with some helpful tips on how to best promote your merch.

Top-selling holiday products

Interested to know what’s working for other creators? We got you! 

Below are the top five best selling holiday products. Throw on your branding and add them to your Spring store to start bringing in the holiday sales. 

Hoodies

T-Shirts

Mugs

Beanies

Die Cut Stickers 

The power of promo codes

It’s no secret that one of the best ways to promote your holiday products is with promo codes. 

Why?

Offering discounts with promo codes greatly increases traffic to your store, and it creates  major Fear Of Missing Out (FOMO). 

If you don’t believe us, then take a look at these five incredible facts found in a Blippr report:

  1. Online shoppers spend 24% more when using coupons
  2. 29% of online shoppers will purchase a product they didn’t intend to buy if it’s significantly discounted
  3. 36% of coupon lovers will not make a purchase if a discount is not offered
  4. 77% of online shoppers follow brands on social media to stay updated on sales and offers
  5. Brands that offer promos experience 26% higher average order values 

Clearly, promo codes are great for optimizing your marketing strategy. 

To make them even harder to pass up, make sure you’re offering limited time incentives. Discounts with a time limit incite action and help push reluctant buyers off the fence. It’s not only FOMO on the deal, but for the item itself (maybe a limited supply campaign works for you, too). 

If you need a refresher on how to create promo codes, check out this blog.

How to promote your holiday products

So, with your holiday products and promo codes in hand, what do you do next?

Share the good news!

You want to let your fans know that you have festive, limited-time products available and that they’re getting a sweet deal by using your promo code. 

Here are some of the best ways you can show off your holiday deals:

  1. Email blasts

According to the same Blippr report, 81% of online shoppers enjoy receiving emails announcing sales and discounts and 91% of brands use email to share promotions. 

Additionally, emails are a great way to let your fans know you’re offering holiday products in a fun and creative way. Even if you don’t include a promo code, visually appealing emails that showcase your holiday products will send many fans to your Spring store!

  1. Social media

As stated earlier, many shoppers follow their favorite brands on social media in order to be made aware of current and upcoming promotions and sales. 

Social media allows you to share your holiday products with all the creative flare you can muster up through images and videos. Even if you don’t have a large following, still post your holiday products! You may attract new fans from your posts and encourage existing followers to check out your holiday specials!

  1. Blogs

Most creators have blogs, and if that’s you, then spinning up a quick blog announcing your holiday products can be a great way to direct fans to your store. 

You can also use blogs to show the value of your products and why they need them.

Conclusion

As a creator, you’re probably already a rockstar at sharing your content with your fans. Use your skills and resources to share your holiday products and increase your traffic and sales through promo codes.

If you need help increasing product visibility and sales, check out this tips and tricks blog from Amaze. 

As always, hit us up with questions anytime at creatorhelp@spri.ng and Happy Holidays!