Category: Insights

Amaze’s year-end celebration: A toast to our creator’s successes!

Post author By Danielle Pederson
Post date December 29, 2023

This year marked a period of major growth and transformation, not only for Amaze but for the remarkable creators we’ve teamed up with. From expanding our product catalog to witnessing powerful creator success stories, we’ve seen how Amaze isn’t just a collection of platforms – it’s a powerhouse for monetization and brand development in the creator community.

As we flip the script to 2024, let’s look back on the key milestones, the success stories, and the remarkable developments that made 2023 a memorable year.

New partnerships to enhance earnings

In our continuous effort to facilitate increased revenue for creators, this year, we intensified our efforts to streamline the process of selling merchandise through our Spring by Amaze platform. We are proud to announce some strategic collaborations that have contributed significantly to this goal.

Spring x TikTok

Our partnership with TikTok has transformed creators’ videos into profitable ventures. With this integration, showcasing Spring merchandise seamlessly on TikTok profiles, videos, and livestreams has become more effective, turning each account into a lucrative storefront. More information on this integration can be found here.

Beacons.ai + Spring

We have also collaborated with Beacons.ai, further expanding earning opportunities. Creators can now integrate their Spring Store URL into their Beacons link in bio, providing direct access for fans to shop Spring merchandise. This feature is available for free here.

Highlighting creator achievements

Amaze has played a pivotal role in the lives of millions of creators, significantly boosting their income through simple yet effective product launches and promotions. We are continually inspired and honored by the numerous success stories shared with us throughout the year.

We value our incredible creators immensely, and while there are countless success stories to share, here are a few highlights from 2023.

Jimmy and Clarence

The social media sensation Jimmy and his black labrador, Clarence, have experienced major wins this year. Their successful Black Friday sales challenge resulted in over 1,000 units from Black Friday to Cyber Monday, thanks in part to a highly engaging video. View Jimmy and Clarence’s Video here.

Danae Hays

Danae Hays achieved remarkable success with her merchandise launch in November, selling over 125 units within the first 48 hours. She used her content to drive a merch strategy that her fans were excited to see and purchase. Explore Danae’s Instagram Post for more insight.

Alex Kidd

Alex’s journey is a remarkable tale of resilience and the strength of community. Battling multiple cancer diagnoses since May 2022, Alex made the decision to relaunch an old design to fund his treatment and support his family’s needs in these tough times. The overwhelming sales he’s experienced since his relaunch this month are not just transactions but a powerful demonstration of communal support and the kindness inherent in humanity.

These stories provide just a snapshot of how Amaze unlocks new revenue opportunities for creators, aiding them in establishing and expanding their brands. Through these experiences, we see time and time again that Amaze is more than a platform; it’s a catalyst for entrepreneurial growth and personal success.

A year of transformation

In 2023, we significantly upgraded our Spring by Amaze platform to focus on simplifying sales and enhancing creator success for our expansive community of over 11 million creators.

A key strategy in achieving this was through the improvement of our social integrations. Creators utilizing Spring’s social tools have experienced a substantial increase in sales, being 11 times more likely to close a sale and tripling their earnings compared to those not using these features.

Key Social Integration Enhancements:

Introduction of TikTok and Beacons integrations for streamlined in-app selling.
Enhanced YouTube integration to tag Spring products in videos, shorts, and live streams.
For Twitch users, a revamped Twitch integration launching in January will provide an interactive shopping experience directly from channels.

Further Developments:

Improved order fulfillment efficiency and reliability.
Expansion of our reach with new fulfillment centers in Mexico.
Launch of “Custom Collections” for better product categorization.
Simplification of custom product request processes.
Modernization of our Subscriptions page.

Review of top-selling products

In 2023, several products stood out in popularity and sales. We recommend considering these for your 2024 lineup to enhance sales potential:

Additional product milestones:

Introduction of 29 new products, incorporating innovative printing methods like Digisoft and Embroidery.
Adjustments in EU catalog pricing, reducing base costs and retail prices while maintaining creator margins.
Diversification of production partners for a more reliable supply chain, particularly for stickers, posters, home products, and more.

Looking ahead to 2024

This year has been unforgettable. We’re in awe of how many lives have been changed by being able to easily monetize their content. We are profoundly grateful to have played a role in the journey of so many creators, contributing to their growth and the diversification of their revenue sources.

As we turn our sights to 2024, our dedication to empowering creators reaches new heights. Anticipate a range of exciting new products, impactful partnerships, enhanced integrations, and a host of other innovations.

Stay tuned as we step into a year brimming with opportunities, pioneering developments, and breakthrough features. Here’s to a year of prosperity and joy – Happy New Year!

Creator success Design tips Insights

How to crowdsource killer merch designs on social media

Post author By Danielle Pederson
Post date December 27, 2023

If you want to succeed as a creator, then learning how to tap into your fans’ desires is key. By crowdsourcing design ideas for your products–meaning, asking your fans what designs they want you to make, rather than just anything you think up on your own–you’re not just crafting merch; you’re building a direct connection with your audience.

By giving your fans a voice in the creative process, you’re not only launching products they genuinely desire but also increasing the odds of success. It’s a win-win strategy that transforms your passion into profits while making your fans feel like cherished collaborators in your creative journey.

But first, let’s dive into what crowdsourcing exactly is. Simply put, it’s the process of collecting ideas and/or content with the assistance of input from a large number of people (your fans) on a topic of your choice. Once you’ve collected those ideas, you can use that info to develop products and refine your marketing strategy.

Now, let’s explore some ways to leverage crowdsourcing.

Understanding Your Fans’ Needs & Wants through Social Media

Crowdsourcing is your chance to learn what your fans are all about – their buying habits, what they’re into, what they love, you name it. And the fastest way to get all these deets? Social media, baby!

How to Crowdsource on Social Media:

1. Understand Your Squad: Social Media Style

First things first, to sell effectively, you gotta understand who your followers are. What are they interested in and what do they enjoy? This is key to creating merch that they’ll actually want to buy.

For example, if you’re a gamer and play mostly first person shooting games, your followers will likely be interested in merch with gaming phrases like “I paused my game to be here.” They would also be more interested in specific products, such as a desk mat.

If you don’t already know the main interests of your followers, try the following:

📊 Polls & Surveys

Use Instagram polls, Twitter surveys, and Facebook questions to get a quick read on their likes and dislikes.

🤳 Stories & DMs

Share stories asking for feedback or slide into those DMs for a more personal touch.

2. Design idea campaigns

Drop a post asking your fans for their help. Announce you’re looking for fresh merch ideas and watch your comments section light up.

Ask followers to comment with their design ideas or themes they’re crazy about and create a unique hashtag for your campaign to make it easy to track all the suggestions.

3. Analyzing What’s Hot

Keep an eye on which ideas are getting the most love. Likes, shares, comments – they’re all clues to what your fans are really into.

Platforms like Instagram and Facebook have built-in analytics. Use them to see which ideas are trending among your audience.

4. Feedback Loop

Once you’ve got a bunch of ideas, throw some sketches or mockups back at your followers. This is where you get to say, “Hey, look what we made together!”

Then let your fans vote on their favorite designs. It’s like having a focus group without the stuffy room and clipboards.

5. Bonus Tips to Amp Up Your Crowdsourcing Game

Collabs with Micro-Influencers: Team up with influencers who vibe with your audience. They can provide insights and amplify your reach.
Creative Contests: Launch a design contest with a cool prize. It’s a fun way to get loads of ideas and engage your community.
Storytime Highlights: Share stories of fans wearing your merch. It’s a solid way to build community and get real-life feedback.
Q&A Sessions: Host live Q&A sessions on your socials. It’s like a digital hangout where you can ask about preferences and trends.

6. Launching Your Fan-Approved Merch

When you’re ready to drop your new line, create a hype train on all your channels. Remember, this is a celebration of your community’s ideas!

Offer exclusive deals for your social media fam. It’s a sweet way to thank them for their help.

By following these steps, you’re not just making merch. You’re creating a movement where your fans are the co-creators. This not only ups the chances of your merch flying off the virtual shelves but also strengthens the bond with your audience. It’s all about making them feel like they’re part of your creative universe. So go on, get out there, and start crowdsourcing like a boss!

Creator success Design tips Insights Trend

Trending Merch for Summer 2023

Post author By Danielle Pederson
Post date August 4, 2023

Summer is sizzling and new trends have arrived. We know you want to keep sales flowing throughout the season, so check out the top trending products we’re seeing this summer below.

You can also jump straight to our summer collection here!

1. Tank Tops.

Whether a classic, premium, women’s flowy tank, or women’s racerback tank, these tanks are always a seasonal go-to bestseller. Tanks are great for a walk in the park, hitting the gym, and other summer activities. With a feel-good design and the right color, this could easily become your hottest trending product.

2. Beach Towel.

Sometimes it’s best not to reinvent the wheel and just go simple with essential summer products – give your fans exactly what they want! Beach towels lend themselves to beautiful, vivid designs. Leveraging the latest colors and trends along with your branding makes beach towels a sales-boosting addition to your Spring store.

3. Unisex Slides.

Slides are the centerpiece for beach days, pool parties, and summer outfits.

We offer both black and white slides, and of course you can design with whatever colors you want within your designs.

4. Swimsuits.

Vital for your summer catalog, this outdoor must-have can turn heads at the beach or pool party while repping your brand.

5. Water Bottle.

Hydration is at the top of our to-do list, helping fans stay cool in the summer heat. Spring’s stainless steel bottle is good for the planet, and with a great design, like this one from cncdesignshop, it can be one of your bestsellers.

6. Tote Bag.

Different bags for different getaways. With the right designs, this could be the trendiest thing in your arsenal (to carry all your other trendy things!) All three totes are just waiting for your amazing designs. Check out this tote created by Inner Princess Journey for inspo!

7. Fanny Packs.

Fanny packs are seriously back on trend and getting the respect they always deserved due to their safety and comfort––especially with the right design. So customize with your brand to match your tanks and tees and watch them sell like hotcakes.

8. Hats.

Sometimes on vacay we want to remain conspicuous. Maybe you’re grocery shopping in Hawaii and don’t feel like making yourself presentable. Good problem to have. Offer your fans a variety of hats to choose from on your Spring Store. Low-key and fashionable––a great combination. And with a great logo, an even bigger seller.

9. Spiral Notebook.

If you’re looking for an underdog, look no further than a spiral notebook. It fits perfectly into that tote you just designed. And who doesn’t need a notebook lying around?

Of course your selling point can also be “Back to School” so hit your fans with it early to get ahead of the game.

10. Pillows.

A summer-themed pillow is a great seasonal addition to the home, and one that can be used year after year. Why not offer a variety of on-brand options? Fans might buy more than one!

11. Tees.

Tees are never out of trend and are the bread and butter of summer apparel. Tie-dye and spiral designs are popular right now, but so are the classic graphic tees, like this one by French Bulldog. Sell them to fans and design a matching one for their pet!

12. Athletic Joggers.

Summer is about dressing down. We secretly love being able to casually dial it back and joggers are the perfect start. Active people (especially in the summer) aim for comfort, even while working (from home). It’s the perfect merch to give your fans for their daily activities throughout the summer and into the fall.

13. Wine Tumbler.

Come on. Admit it. Many of us want to just kick our feet up after a long day with a glass of wine. But in this case, it’s a wine tumbler! Watch your fans toast their friends with your custom-designed wine tumblers after a long summer day.

14. Leggings.

Leggings have become a year-round staple. Sporty, relaxing, and form-fitting fabric for almost any outing. They’re sure to be a summer hit with your fans, especially with an all-over print that stands out.

15. Shorts.

You will undoubtedly need to pick up your design game to compete with this retail favorite. Shorts are the hottest sellers, but also the most competitive market. That’s definitely where the all-over print comes in. You can go a number of routes with the design––a logo that’s toned down accompanied by iconic graphics, like these shorts from Be L3gendary, or sleek patterns.

With these summer staples you will be combining style and comfort so your fans can enjoy workouts, daily activities, or just lazy summer days.

16. Unisex Fabric Backpack.

Custom-designed backpacks are popular in summer, especially as many of us are out and about again: hiking, road trips, and other activities will be more fun with your epic designs.

And there you have it: 16 trending products to launch your merch store into the stratosphere. Create & design early and often. But don’t forget to have some fun in the sun, as well by ordering samples and showing them off on your socials!

Insights News

How to prepare for the U.S. 2022 tax season

Post author By Accounts Amaze
Post date January 12, 2023

Tax season is upon us. Creators who have requested more than $600 USD in payouts in 2022 may be prompted to provide more information by filling out a 1099 form.

If you’ve previously completed the form, but your Tax Exemption Type has changed within the calendar year (for example, from Individual to Corporation) please notify us as soon as possible by emailing creatorhelp@spri.ng.

Note: If you have multiple accounts on Spring, you will need to update your account information for each, as we will be merging your payout amount into one 1099 form.

Update account info

1. Identify yourself

If you’ve received over $600 in payouts from Spring in 2022, you may be prompted to fill out the tax information form. The first part of the form asks you to identify yourself—this information helps us determine if you need to receive a 1099. See further explanation of each option below:

Corporation: If you are filing taxes as a corporation.
Individual: If you are filing taxes as an individual.
Non-profit: Select this option if you are filing taxes as a 501(c) organization (non-profit organization).
International: Select this option if you are an international entity (you reside year-round outside of the U.S).

Please note, only individuals will receive a Form 1099. Corporations, partnerships, LLCs, and international entities etc are responsible for reporting taxes themselves by consulting a tax accountant.

2. Check your account information

Remember you have until Wednesday, January 20th, 2023 at 11:59PM PST to update your tax info within your Spring account settings.

Make sure your Spring account email is valid (we’ll email you your 1099 form to this email address).
Make sure the default address in your dashboard under “Settings” is correct.
Remember to notify creatorhelp@spri.ng if your Tax Exemption Type has changed (for example, from Individual to Corporation).

Make sure your default address reflects your residential address during the calendar year.

If you don’t update your information and do not receive a 1099 form, it’s still your responsibility to file your taxes properly based on your earnings, including earnings from Spring. We cannot provide tax advice—please consult a tax professional.

A link to your 1099 form will be sent to the email address associated with your Spring account by January 31, 2023.

Spring account settings

Insights

TIPS FOR WINNING HOLIDAY PRODUCTS

Post author By Saverio Montecalvo
Post date November 7, 2022

The Holidays are filled with excitement and anticipation. It’s also filled with lots of shopping. Having designs SPECIFICALLY for the Holidays is smart. Why?

1) It’s exciting and gets fans into the Holiday Spirit.

2) It’s exclusive. Holiday designs are around for a limited time, creating that FOMO feeling.

3) It’s different. People who shop this time of year are looking for something new.

So there’s really no reason NOT to offer Holiday-inspired merch. Now, what to create? Spring has 3 Helpful Tips to ensure your Holiday products are poised for success.

Create Holiday-inspired clothing. Let’s get inspired by past winners. People love merch they can wear. So if you’re not selling clothing, now’s the time to start. Clothing items are consistently top sellers, especially when you feature fun and fanciful holiday designs. Here’s what sold well in 2021:

Hoodies: The top seller is the Gildan 8 oz Heavy Blend Hoodie. This fabric is a mid-weight cotton and polyester blend. The hoodie is durable and soft to the touch.

T-Shirts: A year-round favorite. Tees can be worn alone in warmer months and layered in cooler months. You’ll want something stylish, yet durable. Go for classics like Hanes Tagless Tee (people hate tags!), Next Level Tee (A premium quality T-Shirt that can be dressed up or dressed down), or for a high-quality T-Shirt that has a silky smooth feel, try the Premium Tee.

Sweatshirts: Most people live in sweatshirts. We suggest a unisex style like the Hanes Unisex Crewneck Sweatshirt (Classic style that’s super comfy).

Use trendy color palettes. Here are some telling statistics:

93% of people believe that color/design is the #1 influencing factor in what they buy!

Within the first 90 seconds of seeing a product for the first time, we make a subconscious judgment. 90% of that judgment is made based on color alone! So how to apply color?

Here are a couple color trends for this fall:

Shades of Pink and Purple – Rose (light pink) and Mauve (pale purple) are both named after flowers. These shades bring a lighthearted, youthful energy to designs, whether you go with a shade that’s bright or muted. Examples:

Neutrals – Earthtone shades work well on clothing and appeal to a broad consumer base. You can make designs stand out when including a bright pop of color (such as orange and yellow) or keep it chill. Examples:

Shades of Blue – Blue consistently ranks as everyone’s favorite color, most likely due to its calming effect on the brain. But know what else is cool? Blue can work for a variety of Holiday designs, especially when tying in wintry themes. Examples:

Or if you want to push the boundaries, tie-dye is in right now:

Offer stocking filler gifts! STOCKING STUFFERS are always popular and many shoppers buy more than one! Try out some of our new products, which are ideal stocking stuffers for holiday gifting:

Die-Cut Stickers – This means that the sticker is cut around the contour of your design. Unlike stickers in the standard shapes of a circle, square, or rectangle, die-cut stickers will be completely customized to the shape of your artwork. Any shape sticker you’re imagining is possible as a die cut. Example:

Mugs – winter’s top accessory and a great canvas for your most popular designs.

Tumblers – A tumbler is an insulated mug or cup you can take on the go. Another great way to keep your brand in their hands all day long!

And of course, Phone Cases. Always in style, always needed.

Nintendo Switch Case – perfect for young gamers

Notebook – decorative organization tool for lifestyle & wellness buffs

Must haves for your techie friends, like Apple watch strap

and iPhone mag case

The earlier you get your designs done the earlier you can start promoting, especially for products that need to ship in time for the holidays…Capitalize on that Holiday excitement and start creating those holiday designs!

Have questions? Reach out to creatorhelp@spri.ng anytime!

Creators Insights

STEPS TO PREP FOR BLACK FRIDAY

Post author By Saverio Montecalvo
Post date October 27, 2022

The unofficial start to holiday shopping is the day after Thanksgiving, popularly known as Black Friday. But we like to think of it as Green Friday because some creators sell more during the holiday season than the entire year combined! Make this holiday season your most successful yet by planning your Black Friday promotions in advance so you can increase traffic and sales during this pivotal time.

From designing holiday products, to ordering samples and then setting up promo codes, the weeks leading up to Black Friday are vital. Don’t worry if it seems overwhelming—we’ve boiled it down to 3 Simple Steps to Prep for Black Friday!

Your first thought might be, “What is a content & sales calendar?” Seeing your different promotions outlined on a calendar will help you keep track of what you are offering and when. Especially as you might (and should) run multiple sales leading up to Black Friday. For example, you might do a huge sales push the week before, or offer several pre-sales in the weeks leading up—or both!

Here is a suggested timeline:

By November 1st – Create your promotions in your dashboard so that you can switch them on when the time comes.
Early November – Include hints in your social content about upcoming sales and promos.
Mid November – Build excitement & anticipation with pre-sale benefits (like giveaways).
The week before – run mini sales leading up to Black Friday to catch the early bird shoppers.
- TIP – Run different promo types leading up to Black Friday, such as free shipping in the days leading up and then switch to percentage discounts for your day-of sales.
Black Friday – Announce your sale on socials! Offer a percentage discount promo (i.e. 15% off) through Cyber Monday to maximize sales. See how other creators do it here.
December 1st onwards – Start offering digital products as there are no logistics or shipping deadlines to worry about.

Here’s a free content schedule template you can use for November through the holidays.

DID YOU KNOW THAT FANS WHO VISIT A STORE OFF A PROMO CODE LINK ARE 25% MORE LIKELY TO PURCHASE?

It’s an opportunity you can’t afford to pass up. When you choose to promote your products on social media, it’s good to have a promo code. As we said earlier, these can be planned in advance and switched on when you’re ready. Make sure to have different promo codes for different times – it helps with tracking, what is working, etc.

Don’t fret—making promo codes is super easy! You can create them within the Promotions section of your dashboard. Line up your promo codes in advance and follow your calendar as to when they will activate. Find out more about creating promotions here.

Promo codes can be applied to all of your products. Reminder: You’ll need to ensure there’s enough profit margin to support the promo—no matter what product is being purchased, so do that math ahead of time.

Why does your social content need to include your sales and promotions? It turns a fan into a shopper then into a customer. And there are a few proven tactics to maximize fans’ attention:

Create effective promotional content. Canva is a great tool for creating eye-catching images on social media. Choose from hundreds of templates—just don’t forget to include the promo code, the dates your sale will run, and the discount type. You can also sign up with 20% off using Spring’s partnership with Placeit to create sale announcements.
Feature samples. Crazy Stat Time! Creators who show off samples in promotional content earn as much as 200% more profit from their products! That’s a no brainer. Tag @springforcreators and use the hashtag #CreateShareEarn for the chance to be featured on Spring’s socials.
Use integrations. Make sure fans can easily find your store. Pair social content with a link straight to your listing. Use the YouTube Integration, which shows your products underneath the videos, or set up the Instagram Shopping Integration to tag your products in posts. For an easy start, Sprint’s Linktree Integration is available to all creators.

It’s time to stop reading and start promoting. Your Holiday Customers are waiting! As always, hit us up with any questions at creatorhelp@spri.ng. We’re here for you:-)

Tags black friday, increase sales, Promo, promo guide, sales

Insights

Embroidery style guide: selling hats

Post author By Angela Smith
Post date October 20, 2022

The Hat Studio is Spring’s new instant, on-demand hat launcher powered by Printful where you’ll be able to create your own hat design directly. Spring offers several high-quality embroidered hats for creators; trucker hats, snapback hats, dad hats, and beanies. Each hat is made to order.

Here’s what we’ll cover in this guide. Ensure you read each section carefully before submitting your design file to reduce the risk of your submission being rejected.

Thread colors
Embroidery basics
File formatting
Design tips—do’s and don’ts
Other must-follow guidelines

Thread colors

Choose from up to six colors below. Simple, bold designs work best for embroidery. Avoid small details, thin lines or complicated artwork effects (e.g. distressing or drop shadows). These will not embroider well.

Embroidery basics

Flat embroidery: A technique where stitches are embroidered flat on the surface.
Tatami fill: Rows of run stitches. Used to fill large areas.
Run stitch: A single line stitch. Used for small design details.

File formatting

If submitting your design using a template, you will need to create your own hat designs using software like Adobe Illustrator (vectorized .eps or .PNG with a transparent background). Designs submitted that do not meet design file requirements will be rejected.

Download the hat design templates to ensure your design is formatted correctly and features available thread color options. Find the embroidery guide and learn about each type of hat below.

Hat design guides and templates

Design tips

Hat designs are more complex than other garments in the launcher. This is because designs are stitched (not printed). It’s important to understand what designs do and don’t work to avoid your design being rejected. See requirements below.

We highly recommend submitting your embroidery graphics as vector files (PDF). Raster graphics (PNG) can be used as well if the resolution of the graphic is at least 300 DPI
Design dimensions should be to scale as it will appear on the product
Don’t include photographic images, gradients, fade or blend effects. Elements like these cannot be embroidered
No transparencies or effects such as glow or drop shadows
Use no more than 6 colors

See below minimum sizing requirements for your embroidery designs:

Letters: no smaller than 18 pts/ 6.35mm
Line thickness: no thinner than 4 pts / 1.411mm
Design elements: no smaller than 9 pts / 3.175mm
Spacing between elements of your design: no smaller than 14.175 pts / 5mm

Here’s a few examples of do’s and don’ts for your embroidered hat designs.

Other must-follow guidelines

Use transparent backgrounds
Graphics should include transparent backgrounds. Elements outside the main design will be picked up and result in unwanted embroidery stitches on the end product.

Convert your fonts to outline
All fonts should be converted to outlines unless your graphic is in PNG format. That way you don’t have to send us the font files.

Stay within the maximum stitch count
If your graphic covers a very large part of the embroidery area, it may exceed the maximum limit of 15,000 stitches. In such case, your order will be put on hold.

Remove embroidery file template guidelines
If you use our downloadable templates, delete the guide layers before saving your files. If you don’t delete them, they’ll be embroidered.

Order samples
The best way to make sure your embroidery design looks the way you want is to order a sample of your work. We also recommend ordering an embroidery sample to learn about our techniques and stitch types.

Remember the back design option
You can embroider a small design (e.g. your brand logo) on the back of the hat. The design will be embroidered in flat embroidery.

Create embroidery-unique designs
Embroidery is not printing, so most graphics that work on other products won’t be suitable for embroidery.

Finally, when in doubt keep it simple
Clean designs with bold lines and text work best for embroidery. If your design is too complex (e.g. contains gradients or intricate details), your order will be put on hold.

Tags hats, hats on demand, sell hats with teespring

Insights News

Spring partners with EcoEnclose to introduce eco packaging for over 75% of orders

Post author By Accounts Amaze
Post date May 31, 2022

Creators and their communities care about their impact on the environment—fact. Leading the change for responsible, eco packaging is also Spring’s top priority. That’s why we’ve partnered with EcoEnclose to introduce eco-friendly mailers for you and your fans.

From June 6th onwards, 75% of sample orders and fan packages will be shipped in new and improved recycled poly mailers. New eco poly bags are 91% recycled, 60% of which comes from post-consumer materials. The post consumer waste that we’ll be using comes directly from the blue bins, specifically in the form of a milk jug.

How to recycle your package

Each and every order will help to save resources, reduce water consumption, and release fewer greenhouse gasses into the atmosphere. See the difference we’re making annually by switching our packaging below for all mailers.

EcoEnclose’s CEO explains:

“EcoEnclose is on a mission to make e-commerce a force for positive environmental change. Our partnership with Spring has been an incredible step forward towards that end vision. To us, Spring represents a really exciting new trend in the future of commerce – they have highly localized production, producing small and highly customized runs, all of which elevates the messages of some of the world’s most climate-conscious change makers. It has been amazing working with their team to transition them to more circular and sustainable packaging – packaging that reflects their ethos and the values of the influencers they work with”.

How can I use my sample to get more sales?

Creators who feature samples in promotional content on social media earn as much as 200% more profit from their products, plus, they’re 6x more likely to get a sale. This is your chance to show off your design and showcase the quality of your product.

Pair social content with a link straight to your listing. See if you’re eligible to start using Spring’s integrations, tag your products in your Instagram stories, or connect your store with Linktree here to present your products

Learn more about how to use samples in your content below.

Sample tips

Tags eco-friendly, eco-packaging, packaging, shipping

Creators Insights

How to sell smarter this summer: run a sale using top tips + free templates

Post author By Accounts Amaze
Post date May 19, 2022

Find out how to run a summer sale and start the season on a high 💰 Follow our steps below and use free, editable social media templates to announce your discount.

Running a sale is easier than you think. The key: create top tier promotional content to announce your summer sale on socials and ensure fans can find your products easily. Follow these simple steps and you’ll be set for the summer, starting with Memorial day weekend.

Plan a sales game plan
Create promo codes
Prepare promo content (FREE templates)

Step 1) figure out your game plan

Determine your content schedule and fit in your run summer sale announcements on social media. There’s tons of ways you can engage fans and keep them shopping your products with promo codes.

Open for sale inspo:

Align your sale with an event: Announce a sale to celebrate a special calendar event or a milestone you can share with your community. E.g. You just hit 100K followers, summer just started, Memorial day weekend.
New products: Use a promo code to celebrate a new product release (Slides are a great place to start this summer).
End of season sale: Offering discounts on ‘older’ spring designs before your summer product launch is a good way to encourage purchases on existing items while generating hype for what is to come.
First come first serve: Encourage purchases early-on by offering a limited number of discounted orders. For example, you say: “the first 50 people to buy my new design will get 10% off with the code FIRST50”. Turn the promo code’s active status to ‘off’ in your dashboard when you hit 50 orders.

Step 2) create promo codes

Head to your dashboard and turn their active status to ‘off’ until it’s time to run your sale. You can create three different types of promotions; free shipping (US delivery only), a discount amount (like $3), or a discount percent (like 10% off). Learn how in the video below.

Create your promo code

Step 3) Prepare promo content (free templates)

Now, create the social media content you’ll use to promote your sale. Promotional images and videos of you wearing your products work best.

Spring’s design team mocked some up for you to edit and share on your socials for memorial day weekend. Tap a template below to open them in Canva and start editing.

run a summer sale: Promote summer products on social using this Canva story template

Open story template 1

Open story template 2

run a summer sale: Promote summer products on social using this editable Canva feed post template

Open post template 1

Open post template 2

Here’s what you need to include in your promo images and/or captions:

Image of your product
Your promo code
The date your sale starts and ends
The discount type – e.g. “Get 20% off”

Ready to get going? Tag @springforcreators in your promotional imagery for the chance to be featured on our Instagram to inspire our community of creators.

Tags design templates, free templates, promoting on social media, run a sale, sell on social, summer sale

Insights News

The evolution of Spring’s Boosted Network

Post author By Accounts Amaze
Post date April 14, 2022

The Boosted Network is a service that helps amplify creators’ sales by as much as 15% through enhanced promotional efforts. In 2022, we’re focused on harnessing the power of email marketing to help creators capture even more sales.

We originally launched the Boosted Network in 2017 with a heavy focus on advertising and marketplaces (like Amazon, Ebay, etc). However, in the last year, we removed the marketplace element to focus our efforts on unlocking more sales for creators through new advertising channels and effective email marketing tactics. The results? Creators are seeing their sales amplified by as much as 15% thanks to the Boosted Network.

How does it work?

Why is the Boosted Network so powerful? It requires no additional time, effort or upfront investment from you, and helps you generate extra sales. Spring’s marketing experts handle all retargeting efforts through advertisements and email, and you’ll earn a guaranteed profit amount for every sale made.

The Boosted Network works best when you drive fans to your listings and stores. If they don’t purchase your product, we’ll encourage them to come back to your store with curated retargeting efforts such as paid ads, cart abandonment emails, and more.

Email is front and center.

First, we’re expanding and optimizing cart abandonment emails. No carts will be left empty. Over the last weeks of testing, these emails saw an average open rate of 65%+ from fans, and creators are raking in an extra 7% in sales. The more you send fans to your listings, the more chances you’ll have to capitalize on cart abandonment sales.

Next, we’re expanding product recommendation emails for fans. We curate product suggestions based on your fans’ interests and past purchases to increase your repeat buyer rate. We’ll recommend your latest product launch, or other products you’ve created we think they’ll like, so it’s important to create fresh new products that can be featured.

Please note: For now, these new email marketing efforts will feature simple, Spring branded templates. The plan is to incorporate custom creator branding across all buyer marketing emails. We’ll also aim to begin testing buyer marketing SMS in summer 2022.

Optimizing paid promotional efforts

Along with adding email marketing to the mix, we’ve focused specifically on enhancing our paid ad performance. This is an ongoing effort, but recently we have focused on Google and Facebook:

Google: Firstly, we’ve added Dynamic Search Ads (DSA) which means all Spring creators opted into the Boosted Network will notice their products will appear in higher google search results. We’ve improved the feed for Google Shopping too, meaning your listings will appear above competing ads.
Facebook and Instagram: We’ll be paying close attention to the performance of paid ads on Facebook by optimizing the wording, while tweaking the target audience where necessary. Additional changes include updated tracking in light of new iOS14 updates, and we’ve implemented retargeting ads to make your products appear first before others.

Your guaranteed profit

Don’t forget, this service requires no upfront costs, and the fee is only applied if a sale is captured due to boosted marketing efforts. You can find the boosted payout structure below for each product category.

To ensure your products are eligible for the Boosted Network, they must have the minimum profit margin listed below. For example, a sticker with a profit of $1 would not be eligible to be sold on the Boosted Network; it needs to have a profit margin of at least $2 to be eligible.

Boosted profit payout structure for each product category

Now, watch the sales roll in

From May 2nd onwards, email marketing sales will be attributed to the Boosted Network within your account analytics—so expect to see a jump in boosted profit. Check out the screenshot below to see how boosted sales will appear.

How to see Boosted Network profit amounts — Example of how boosted sales will appear in your Analytics

View Analytics

Don’t want to earn extra sales through this service or fancy opting back in? No problem. Just untick the “feature my listings in Spring’s Boosted Network” option within your Spring account settings here to opt-out.