We promised there was more to come for Mint-On-Demand™. While we roll out access to all Spring creators, we’re coming through with additional features. Here’s the latest.
Introducing the Card Template—version 1 of further enhancements to Spring’s NFT launcher. This new update provides a quick and easy way to make your NFT stand out.
Enjoy the ability to choose your background color and crop your artwork to fit the card shape provided. Create your digital collectibles using this optional tool and elevate the appearance of your NFT.
The more exclusive your NFT looks, the more likely it is to sell within minutes—look out for v2 of this enhancement coming soon.
Subscribe and sit back while SpringMark asset protection technology scans 34 popular marketplaces for your content.
Now, you’ve got a secret weapon to help ensure all search engine traffic (and profit) goes to you and your store. See a summary of the benefits below:
Earn what’s yours, avoid losing $10+ whenever a copy of your product is sold
Safeguard your brand and protect fans from low-quality, copycat products
Save time searching for copies of your designs across the internet
How SpringMark works
By signing up to SpringMark’s monthly subscription, you can protect all the listings on your store. We’ll send you weekly reports, as well as real time alerts as soon as we detect any potential copies. If we don’t find any problematic uses of your design, happy days. If we do, you’ll be able to review and report content using quick links provided.
Create with Spring, sell on the App Store. It’s all about connecting digitally—so we’re removing barriers for creators like you to expand the reach of your brand and tap into new products and platforms.
We’re excited to announce iMessage Stickers as the first digital product Spring creators can sell on Apple’s App Store. Since the initial beta release, many creators have seen fans go wild for this new product. One creator in particular even made it into the UK’s top trending app charts (more on that below).
Giving you the ability to share your digital content using innovative tools and channels means it’s easier than ever for you to stay current in the creator space. Spring’s CEO, Chris Lamontagne, says:
“By integrating with Apple’s App Store, we are able to build a brand new paradigm for creators, offering creatives a new way to interact with their community of fans and followers digitally. This addition has been created following Spring’s aim to start setting future digital trends within the creator economy.”
In a constantly evolving creator commerce world, iMessage Stickers mean you can expose your products in spaces you haven’t before—even off social media. First, they’re an affordable option for fans to engage with and support you. Second, they’re a fun way to create a network effect.
We’re rolling out access to iStickers on a case by case basis, once you’ve gained access we’ll notify you via email. Until then, let us know you’re interested in this exciting new product using the form below.
Comic book creator and illustrator @SiberianLizard is one of Spring’s most recent iMessage Sticker success stories. After adding her first sticker pack to the App Store, she immediately sold over 100 sticker packs in just 7 days. Her digital product reached No.1 in the UK charts, and ranked #14 on the Top Paid iMessage app list. How’s that for brand exposure? Following Siberian Lizard’s huge success, she’s currently working on her second Sticker Pack.
This is just the beginning. Soon, we’ll be inviting creators to try out this new way of selling, and we’re looking forward to seeing the impact it has on their brand and communities.
Sound good? Let us know if you’re interested below.
Harnessing the power of the Spring x Instagram integration, Matt Meagher sold close to 11,000 hoodies totaling $600,000 in sales. Here’s how he did it.
It all started with an accidental tweet. While adding his new, Spring hoodie to his Shop on Instagram, Matt mistakenly published a tweet linking to the product in his Spring store. He immediately deleted it, but within 24 hours had generated 187 orders. Energized by the reaction of his fans, he quickly added the product to his Shop on Instagram, tagged it in a post, and sold over 739 ($40,000 worth of hoodies) in just 24 hours.
Motivated by the success of his first launch, he decided to leverage the full suite of tools available through Shops on Instagram to supercharge his sales… generating a total of $600,000 and 10,855 purchases in just 2 drops.
Matt’s next launch featured the same product, but this time he offered two color options and came prepared with a solid content plan; using integration features like product tags, a scheduled launch, and promoted on Instagram live. These tools enabled him to smash his original sales record by more than 110%—his sales totaled $116,000 in the first 24 hours.
Clearly, leveraging the full power of the Spring x Instagram integration works.
Scheduling a product launch through his shop caused 8,000 fans to set reminders and catch the moment. Hyping up the hoodie on Instagram Live allowed Matt to connect directly with fans, show off the new hoodie, and pin a clickable product tag to his Live in real time. Live Shopping features meant fans got shouted out in-chat every time a hoodie was purchased.
Matt used all these features in perfect succession; product tagging, a scheduled live drop, and going Live on Instagram—see it in action below.
Fans dialed into both product drops by reposting his content, as well as showing off their new hoodies in their own posts. Matt reshared them all—encouraging more engagement, and even more sales coming through his Shop on Instagram.
This is an incredible example of just one creator harnessing the power of the Spring x Instagram Integration. Matt has set the highest record of Spring sales through selling on Instagram, but this is only the beginning. Get inspired by the full journey below and learn more about the integration.
It’s been a privilege to watch our exceptional creators and partners grow, evolve, and succeed in 2021. Let’s reflect on the best bits.
With over 8 million Spring creators, spread over 120 different countries, and a mindblowing 16+ billion fans—there’s a lot to celebrate this year. Thank you for your hustle, we’re glad to have supported and grown with you. Read on to see our top 10 moments of 2021 (and some 2022 sneak peaks).
The Spring brand
Teespring becomes Spring
The end of 2021 marks the end of our first chapter as Spring. Our evolution from Teespring to Spring in February 2021 solidified our pledge to supporting you, our creators. With 2,400 people joining our platform every day—this was an exciting time. Since then, together, Spring has been an unstoppable force in carving the way for future creator commerce.
8 million creators milestone
To finish 2021 on a celebratory note, we said a big thank you to you. Spring’s CEO, Chris Lamontagne, said:
“I am humbled to announce there are over 8,000,000 creators on the Spring platform. Together, we’ve created moments so magical, they go beyond followers and likes—thank you, for allowing us to share in the joy you bring fans all over the world”. Moving the party to Instagram stories, Spring creators shared their most memorable moments, using the “Add Yours” sticker.
Creator success
The Moriah x Rubik’s cube collab
Spring’s product offering continued to evolve in 2021. There’s one brand collaboration that specifically stands out: in March, creator Moriah Elizabeth announced a surprise, never-been-done-before product launch: a fully customized Rubik’s cube. It was the first-ever collaboration between a creator and Rubik’s, and generated an enormous response, becoming the most successful product Moriah has ever launched.
Matt Meagher—40K in a day
We saw unbelievable success over the holiday season when Instagram announced they would be giving creators 100% profits for all products sold through Instagram checkout. Matt Meagher: got the memo and gave it a try. After sharing one post on Instagram and tagging his new hoodie design, he made $40,000 in a single day—keeping every single cent.
Product feature updates
New creator tools
We brought you tools to help power your success and enhance your brand. As well as giving store customization a full revamp, we also added custom domains. Ever since, you’ve reaped the benefits. To name just a few; products featured in custom stores got 20% more views on average, conversion rates increased by up to 35%, and those with a custom domain sold 5x more.
This year, we focused our efforts on changing the look and feel of the Spring platform. Focusing on the overall design, we made the experience cleaner for you to navigate. You can now choose and order samples in one swoop, manage your payouts and subscriptions in one place, and continue to create products with ease. We also refreshed the checkout process, introduced brand new sample boxes, plus added Afterpay for fans at checkout. The best part: there’s much more to come in 2022, so keep an eye out.
Partnerships and integrations
The Instagram Integration
We’ve armed you with everything you need to engage your fans and promote your products natively within your creative content—but in June, we levelled up Instagram creators with long awaited Shops on Instagram. 13,000 creators now have access to the powerful product tagging features.
In June, we proudly partnered with Linktree, the leading link-in-bio platform. With this, you were able to give fans the ability to browse your products or head to your full Spring store—all from your Linktree in your social media bio. Seamless shopping for them, tons of new traffic for you. Since then, most Spring creators are still utilizing this powerful integration.
In August, Spring partnered with INFLCR to establish Spring stores for NCAA athletes. This was a huge moment: Empowering the next generation of sports stars to become creators in their own right, harnessing their direct relationship with fans and nurturing an entrepreneurial spirit. The innovative partnership gave athletes easy, compliant access to Spring’s platform, where they could build their own store and engage with fans.
Expanded products
Digital products take off
Spring is the #1 platform to sell digital products. With 600% sales growth since January, there’s now over 65,000 digital creators transforming their content into downloadable assets (88,000 digital products, to be specific). You’ve blown us away with your ingenuity; DIY creators have shown up with pop-up shed manuals, basketball champions have taught fans to jump higher with digital guides. We’ve seen meditation audios, 3D printing files, ferret feeding e-recipes and downloadable cheese making courses.
Alongside the unprecedented growth of digital products, in May, we added NFTs to the mix. Sapien Medicine became the most successful digital creator ever on Spring. In fact, they’ve seen a 38% increase in profits since expanding beyond just physical products. Sapien offered a range of digital art and audio file NFTs, and racked up $50,000 within two minutes of the exclusive drop, selling out. Keep posted for more—NFT’s will be available to more creators in 2022.
Tapping into accessories
This year, we aimed to give you a variety of trending new products, focusing on accessories. From bucket hats to wine tumblers, pint glasses to Airpod cases, and black mugs to backpacks—you’ve been busy creating all of them.
Along with the rebrand announcement in February, we came through with a product quality overhaul. Along came AS Colour, a roaring success with all Spring creators ever since. From material, feel, appearance, optimal surfaces for printing, and long lasting quality, AS Colour products have lived up to expectations.
There’s lots more to come. A few updates we’re looking forward to; rolling out a fresh new look for the platform, technology to protect your designs, expanding accessibility to NFT’s, and more. We’re excited to have a fully refreshed look next year. We’re excited to explore new ways to revolutionize creator commerce, our hope is that you will continue to grow alongside us in 2022.
Creators have revolutionized the nature of commerce, and we’re honored to share this journey with them, and our partners.
We are humbled to announce there are over 8,000,000 creators on the Spring platform. Together, we’ve created moments so powerful, they go beyond followers and likes.
As of today, Spring serves almost 20% of the creator commerce market. Our creators represent over 120 different countries, and a mind blowing 16+ billion fans. It’s been a privilege to watch our exceptional creators and partners grow, evolve, and succeed alongside us. To celebrate this milestone, we are looking back on our most pivotal moments.
The evolution of Spring
Although we were founded in 2012, our first step towards becoming the world’s leading creator commerce platform started with YouTube in 2018. Up until that point, we put the “tee” in “Teespring”…but we knew we had much more to offer.
In June 2018, our exclusive partnership with YouTube was announced; the Merch Shelf. This was a huge moment for both Spring and creators—the first integration of its kind. Creators immediately reaped the benefits of this partnership. In the same month, Joshua Slice launched a pre-order plushie of Lucas the Spider, a popular character from his YouTube channel. Joshua ended up selling over $2,000,000 worth of plushies in 39 days. Since then, a staggering 1,380 other creators have each earned over $100,000 by selling their Spring products through our YouTube merch integration.
After our YouTube integration, more partnerships followed. Now Spring offers powerful integrations with Linkree, Instagram, Twitch, Discord, Streamlabs, Facebook Gaming, and TikTok—we’ve armed you with everything you need to engage your fans and promote your products, natively within your creative content.
Spring’s product offering continued to evolve as well. We went from a simple apparel platform to offering bespoke products, facilitating brand collaborations for creators, and much more. Breaking into digital products was another monumental moment for us and our creators alike.
Combined with our social integrations, digital products are driving new creator success stories daily. We have been blown away; DIY creators have shown up with pop-up shed manuals, basketball champions have taught fans to jump higher with digital guides. We’ve seen meditation audios, 3D printing files, ferret feeding e-recipes, cheese making courses, and mind-blowing NFTs just to name a few.
Lastly, our evolution from Teespring to Spring in February 2021 solidified our pledge to supporting our creators. We’re approaching the end of year one in our new chapter as Spring, and with 2,400 people joining our platform every day—there’s no doubt we’ll work to become the best creator commerce platform out there.
Looking to the future
As we continue to explore new ways to revolutionize creator commerce, our hope is that our creators will continue to grow alongside us, fueling passions and reaching their full creative potential.
So today, as we pass 8 million creators on the Spring platform, we humbly share this one simple message to our partners and creators: thank you.
Buying your products just got easier. We’re announcing an exciting new payment method to help make this holiday season your most profitable yet. Give fans the freedom to buy now and pay later—while you get paid immediately.
Afterpay is the first step towards Spring’s evolution towards one-click, headless checkout for the creator economy. Watch this space for additional updates as Spring becomes the preferred destination for social commerce transactions across the web.
How it works
Afterpay makes it possible for you to buy something now, receive your goods, and pay them off later. It’s similar to a credit card, but with Afterpay, there is no interest or cost as long as fans pay off their balance on time. To use Afterpay, all you have to do is create an account and you can start using it as a payment method at checkout.
Why fans love it
Afterpay enables Spring to offer a ‘buy now, pay later’ option to your shoppers. So what does that mean? Your fans no longer have to spend time entering payment details at checkout—nor enter into traditional loans, pay upfront fees, or interest if they don’t have the money on hand. Afterpay is completely free for customers who pay on time, plus, there’s even the option to split payments over 4 installments.
Why creators love it
Afterpay can help increase the number of fans purchasing your products, the amount of money they spend, and the likelihood they’ll be back for more. 💰
Some creators have seen conversion rates (fans purchasing products) increase by as much as 22%.
Because Afterpay maximizes fans’ purchasing power, order values (the amount fans spend) has increased by as much as 40% in some cases.
Also, data shows fans who checkout using Afterpay are more likely to become repeat shoppers.
Afterpay in action
There’s nothing needed from you—Afterpay automatically appears as a payment option during checkout for all shoppers located in the U.S. See what the checkout experience looks like for fans below.
Now, it’s time to get fans to checkout… The most powerful way to do that over the holiday season: Create promo codes and announce your sales on socials. Head to your dashboard below to get started.
Instagram is rolling out access to Shops on Instagram to 350,000+ creators just in time for the holiday season. Creators can earn 100% profit on all sales driven through the shop integration from now through December 31, 2021.
Eligible creators can earn up to a total $50,000 in bonus profit—sell a hoodie for $40, and keep all $40. Need we say more? It’s time to ramp up sales and make bank. Once you’ve set up your shop, you can use powerful promotional tools like tagging your products in posts, stories, reels, and more.
You can check your eligibility for this integration at any time. Head to the Integrations section of your Spring account to learn more.
How will creators earn 100% profit for shop sales with Spring?
This initiative is spearheaded by Spring x Instagram and is intended to further accelerate the creator economy for both aspiring and established creators. During the 2021 holiday season, creators will earn 100% profit through their shop on Instagram from November 1st until December 31st.Every creator can earn up to a total value of $50,000 in bonus profit during this time.
When do creators receive their bonus profit?
Bonus profits from shop sales will be paid within the first 10 business days of the following month. For example, a shirt has a base cost of $10 and is sold for $25; the creator will immediately receive $15 in their Spring account, and the remaining $10 will be paid as the bonus profit at the start of the following month.
Where can creators see their bonus profit amount?
Bonus profit will be visible within the Payouts section of your Spring account. Bonuses will appear as a credited amount titled “2021 Instagram Creator Commerce Incentive Program Bonus.”
If you’re not eligible yet, no worries. There’s plenty of ways you can make this holiday season your most profitable. See some tried and true tips for you below.
Spring & INFLCR are empowering NCAA athletes to monetize their audience by creating and selling digital and physical products.
San Francisco, August 2021: Spring (formerly Teespring), the leading creator commerce platform, has just announced a first-of-its-kind partnership with INFLCR , the leading platform for athlete brand building. The innovative partnership gives collegiate athletes easy, compliant access to Spring’s direct-to-consumer sales platform where they can establish their own digital storefront. They will be able to design and sell both digital and physical merchandise, allowing the next generation of sports stars to become creators in their own right, harnessing their direct relationship with fans and nurturing an entrepreneurial spirit.
Under new NIL laws, the NCAA now allows student-athletes to earn an income from the use of their name, image and likeness. This is the first time student athletes will be able to legally monetize their fan base. This new full-scale ecommerce partnership will equip Teamworks’ and INFLCR’s 100,000+ athlete user base with the most innovative, efficient technologies as well as design support to maximize their brand potential by monetizing via social commerce.
NCAA athletes can now launch their own branded Spring storefront, filled with physical merchandise, NFTs and digital products, and seamlessly connect their stores via Spring’s industry leading social integrations with the likes of Instagram, TikTok and YouTube. This will reach fans where they interact most with their favourite athletes, on social media, optimizing their brand potential and helping them to earn an income. Through this partnership athletes will receive a $1.90 discount on core apparel products.
College World Series Softball Player, Kiersten Landers at Florida State, is among one of the first to launch her Spring store. She says: “It is beyond exciting to be able to engage with my fans in a way I haven’t been able to before, with the support from industry leading partners. I never thought during my time as an NCAA athlete we would be able to monetize under the new NIL laws, and what better way to start this journey than with merchandise?”.
By starting their social commerce venture on Spring, INFLCR’s athletes will receive resources to set them up for success. This includes:
In-App Education
Spring will provide education on best practices that will live in INFLCR’s Storyteller Playbook, which students can access on-demand via desktop or via the INFLCR app using their mobile device.
In-App Reporting
All athlete transactions generated with Spring will be reported to the INFLCR Verified Ledger, to cover all required reporting for collegiate athletes. This activity will be updated in real time to ensure athletes do not jeopardize eligibility through their NIL opportunities.
VP of Marketing at Spring, Les Green says: “We are truly excited to be working with INFLCR to empower athletes to create their own merchandise. At Spring we put the creator first and through our industry-leading design capabilities, we look forward to supporting athletes in the creation of both digital and physical merchandise. This partnership will help athletes to harness their relationship with their fans as they step into the creator realm and finally have the opportunity to create additional revenue streams.”
CEO and Founder at INFLCR, Jim Cavale says: “As athletes build their brands and gain rights to monetize their name, image and likeness, we see e-commerce as a natural opportunity for them. Partnering with Spring, the leader in their industry, will put education and opportunity at the fingertips of athletes so they can navigate this new landscape compliantly, to create and sell their own merchandise in a way that content-creators and social influencers have made extremely popular and lucrative.”
As the bridge between creators and commerce, Spring supports, elevates and propels creators forward, not thinking about the new normal, but instead, the ‘new possible’. The introduction of NFTs and digital products to the platform, demonstrates the innovation of Spring’s tools and capabilities, expanding far beyond traditional merchandise. Spring has seen more than 30 creators become millionaires as a result of selling on the platform.
The success of platform social integrations resulted in explosive growth for Spring, with more than 1.3 million verified creators signing up to the platform to build their socially integrated e-commerce stores as of June 2021. New creator growth has exploded by 160%, alongside a 93% growth in the number of creators who are actively selling their products through the platform.
Important news: Quality overhaul and price update. Here’s what it means for your store and fans moving forward.
We’ll get right to it—we’ve had to increase prices on some products.
You’ve been forthright in asking us to improve product quality, and that became a major priority for us. So we went heavy on those areas. We’ve tried to hold off on increasing costs as long as possible, but it’s no longer feasible. So after lots of deliberation, we knew it was time to bump up our prices. We’ll explain why.
For one, costs have gone up significantly worldwide for things like raw materials and transportation, especially in the last two years. On top of that, we’ve invested heavily into improving product quality and production. Last year alone, we spent $1.6 million to enhance quality, both internal and external: We’ve upgraded fabric quality on core products, procured more advanced production equipment, made multiple hires to support quality checks, and more. And for those two reasons, we’ve had to increase prices on some of our products. Below you can see just a few of the upgrades we’ve made, and there’s still many more to come. We’ll keep you posted on all that, of course. So expect good things.
Ultimately, it’s all about providing the best possible product quality for your fans, improving their shopping experience, and ensuring you can maintain great profit margins.
In the meantime, we’d like to thank you for your support, for your hustle, and for continuing to inspire us.
Updated price chart
As you’ll notice, prices have changed for many products. Again, this is not only due to the quality upgrades we’ve mentioned, but a direct result of worldwide cost increases in raw materials and product transport. We’ve adjusted the recommended retail price to account for this new update and to help you maintain the profit margins you’re used to seeing.
Digital product pricing
With this update, digital product pricing will also be impacted—our processing fee will change from 10% to 20%. Despite these changes, we’re still keeping prices super competitive. Check out this blog post on why we’re still the top platform to sell digital products.
How to adjust selling prices
We recommend updating your selling prices before the update takes effect on August 31, 2021. This way you’ll be able to set the exact profit margin you want. Please keep in mind any promo codes you’ve created—you’ll want to ensure you’ve got enough margin to support the discount you’re offering. You can edit prices instantly within the “Listings” section of your Spring account at any time.
Important note: Once the new pricing updates go live on August 31st, promo codes will not be redeemable on listings that are not profitable. Also, any listings that are not profitable will become inactive once orders are processed—you will need to increase the profit margin of the products in the listing before reactivating it. Learn more here.
Need help with setting prices? First, check out our new recommended retail prices (RRP) for each product type in the table above. To adjust pricing, head to the Listings section of your Spring dashboard. Go into “Listing Details” next to the listings you want to edit, then edit the prices. Be sure to save your changes before you exit the page.
