Categories
Digital

Creating your first digital product

Did you know you can sell digital content and designs as digital products with Spring?  Creators are selling photo filters, e-books, mobile wallpapers, and more from their Spring store.

You can easily enhance your store with digital products. We have plenty of inspirational content and tools available to help you succeed. Continue reading to learn about the most popular digital products creators are selling on Spring. For specifications and guidance on each digital product, check out our 2021 Digital Catalog. 

Ready to create and sell your own digital products? Head to the launcher now.

start creating

Digital wallpapers

Digital wallpapers are a great product to begin with. Fans can download and use your image files to personalize home screens on their devices such as phones, desktops, Apple watches or tablets. 

Consider providing a variety of designs and sizes for multiple devices in bundles to increase your profits per sale, as well as incentivise purchases. Check out Atomic Mari’s wallpaper design below.

Bonnie and Liam, and Jenny all re-use their existing physical product designs by applying them to digital products. You’ll be ready to start selling once you’ve inserted your designs mock-up templates to create your listing preview images on Placeit. 

Digital artwork

Turn your most popular designs and art into digital artwork you can sell. Digital artwork is ideal for fans to decorate homes, offices, or events. Fans can instantly download their purchases which saves a bundle on shipping and let’s them enjoy your products right away.

Format your artwork file for high-quality printing on a larger scale, including a variety of size options so they’ll fit any space. Ensure your digital artwork files have a high resolution of at least 300dpi. Create preview images for your listing like Daily Connoisseur below to show how your artwork will look once printed. There are plenty of templates you can use on Placeit perfect for showcasing your digital artwork. There are also tons of other opportunities for creators to utilize their artistic talents. Find out more here.

E-books and e-comics

There are plenty of free online e-book building tools you can use to create the perfect layout for your content, check out free e-book building templates on Canva. 

Pinpoint a specific type of content your followers engage with and use images and writing you’ve already got archived. Present the best pages of your product in your listing by putting them into an easy mock-up template using Placeit. Bonnie offers a Swimsuit poses guide for fans to follow for creating content, and Nutritional Sarah sells recipe e-books with simple tutorials her TikTok community can follow. 

Photo filters

Photo filters are a quick and easy way for your community to enhance their photos and Instagram feed aesthetic. Simply create a customized photo filter or preset using tools like Lightroom for your fans to apply to their images on mobile or desktop.

Provide instructions in your listing description so fans can start using your product after downloading. Utilize image collaging apps such as Canva or Layout so you can provide product preview images that show ‘before and after’ the filter has been applied. Check out Sadie Aldis’s Full of light preset below. 

Documents and gated content

Get fans excited about your digital products by offering exclusive items. From courses and guides to sharing a series of tutorial videos on dropbox, there are no limits to the kind of digital material you can offer. Art with Flo sells downloadable illustration brushes fans can use on Procreate to use for their own creations. Create images for your listing easily by using templates on Placeit.

Coloring books

Coloring books are a simple and easy digital product choice for creators who focus on artistic content. Bring your drawings and designs to life with these fun print out sheets, or alternatively fans can import them into coloring apps and complete them using their own palettes. 

Easily transform your drawings and images into coloring sheets by removing the color. Use Adobe programmes such as Illustrator and Photoshop and export your pages as PDFs. Popular free online tools that don’t require software include Pixlr or Gravit. For inspiration, check out the Simon’s Cat’s coloring book.

Digital planners

A great free tool for creating digital calendars and planners is the free Keynote app available on Apple. There are lots of tutorials you can find online for making your product interactive, too. Using this app, create interactive documents or export your file as a PDF for printing. Check out graphic designer and illustrator Ashley Acevedo’s vibrant digital planner below.

Audio files

Audio digital products are perfect for musicians, music artists and songwriters. Upload tracks, singles, mixes and jingles for fans to listen and enjoy on their devices. Effective mobile templates on Placeit to create the perfect product image for your listing. You display your album cover, a book cover with a play button (to make it clear it’s an audio file), or a phone with sound waves behind a phone mock-up to demonstrate a ringtone. 

Check out Lady Tina’s Clear speech exercises below and notice that the earphones making it clear fans need to listen to use this product.

Categories
Digital

Champion your digital products using our top social promo hacks

Social media promotion is essential when demonstrating how your product works, presenting your digital creation and tailoring your promotion to your audience. Follow our guide to find our best practices and tips to really get to grips with digital products and creating the perfect campaigns. 

‘Call to action’ features on your social platforms

It’s important to make user journeys as straightforward as possible between your social media platforms, storefront, and listings. A call to action shows your community what action they need to take to buy your digital product, and how to do it. 

You might feature product previews on Instagram Stories and IGTV posts by inserting the “swipe up” action for buyers to be taken straight to your Teespring store. Consider adding arrows, circles and emoji’s to accentuate the action. Make sure to always use the bio area on your Instagram to create an easy pathway to your storefront by inserting your digital product URL. Take advantage of the Instagram shopping feature and include a clickable link to your digital products on your in-feed posts. Learn more about Instagram promotional techniques here.

Incentives for fans

Consider introducing incentives in your promotional strategy. For example, you might offer a promo code for the first in your community to buy your digital product or offer a discount for selling digital products together in your listings. Ensure you’re shouting about that extra treat in your product description and on social media. 

Think about promoting a limited edition digital product only available for a specific amount of time to add excitement and exclusivity to your products. Another great way to encourage purchases is to provide a “bonus” complimentary digital product by adding a free add-on to your listing, like a phone wallpaper. 

Video demos of your digital products 

Ensuring your audience understands exactly what your digital product does is key. Video is the perfect way to demonstrate their usability and showcase your designs. Consider filming yourself using your products or record your screen to show your products in action. TikTok and IGTV are great tools to catch your follower’s attention by posting short, effective videos (and linking to your products!). Check out the way Simon’s cat showcases the features and design of their digital planner below.

Generate hype

One of our best practices when coming up with promo material is sharing user generated content. Sadie shares her fan’s posts trying out their Lightroom presets on Instagram Stories. Showing excited buyers using her digital product generates excitement and interest, as well as affirming the value and quality of the digital products she’s selling. This also boosts social proof–acting as a collection of positive reviews to show the success and popularity of your digital products.

Also consider creating a countdown for your digital product drop, and post a teaser image a day for a period of time before putting your digital creation up for sale. Create polls on your instagram stories so fans can engage with you to show anticipation, not only that, you’re able to get an idea of your communities interests. 

Everyone now has access capability to take their content digital and begin turning their content into downloadable products. See how Bonnie Rzm promotes hers, and learn useful tips and next steps to take by visiting our Guide to digital products.

Categories
Digital

Be the first to join the digital revolution with Teespring

Digital products are non-physical assets sold by means of a downloadable link online, they can be anything from a e-service, e-book, digital event, printable product, and much more! Now everyone’s got access to the Digital Launcher, enter the world of digital products and monetize your content, digitizing your merch line. Allow your community to purchase and download any product imaginable—from photo filters to audio files, wallpapers to e-comics. 

Taking your merch game digital

As a content creator, you’ve got everything you need. It’s never been easier to tailor your digital products to your community by transforming your creative content into downloadable products. Share knowledge and skills with e-books, transfer illustrations and images into wallpapers, podcasts into audiobooks, or share your presets and filters for fans to apply to their photos.

Discover endless possibilities for your content 

The beauty of digital products for creators (like you) is that they’re an easy way to provide a constant stream of digital creations to your fans with minimal effort and low maintenance. Digital product files are accessible to anyone across the globe.

Here’s why you should take this opportunity to build on your brand using digital products and revolutionize your fans’ commerce experience. 

  • Worldwide availability. There’s no shipping or logistics to consider. It’s as easy as uploading your content. 
  • Higher profit margins allow you to upload digital products for your community for free, while you set the profit.
  • Tap into a world of unlimited options. Digital products are limitless. Almost every type of creative content can be applied to a product no matter what kind of industry your content and community fit into. This is the perfect opportunity for you to try new things, offer your fans new skills, knowledge and share your creations. Easy peasy. 
  • Be the one of the first to start uploading and reach digitally-savvy audiences just waiting for your innovative digital products.

Everyone now has access capability to take their merch digital and begin turning their content into downloadable products. In the meantime, begin by preparing your digital product to upload and start selling–begin by learning about launching your first digital product. 

digital launcher
Categories
News

Accessory pouches, unzipped for all creators to design + sell 🦘✨

Your product possibilities just got serious. Accessory pouches are now fully integrated for all creators and just waiting for your glorious designs. From stationery to makeup and sanitary products to miscellaneous items–these game changing products hold just about anything. With plenty of area to spread your design *all* the way around, now’s your chance to get creative and introduce this product before the holidays. Keep reading to find out more.

CREATE ACCESSORY POUCHES

Product details

  • Soft spun polyester exterior 
  • Sublimated print
  • You’re able to apply designs to both sides of the pouch
  • Durable on-woven laminate protective black interior
  • Pull zip closure
  • Print file dimensions measure 8.5″ x 6″ at 300 ppi
  • Base cost of $10.98 with recommended retail price of $17.99

Getting organized 

The beauty of this product is its versatility. With its laminate interior, it’s designed to last and carry just about anything. Demonstrate the various ways fans can use your pouches by ordering samples at base cost and promoting your design on social media creatively. Check some ideas below, which you can see in action from our own photoshoot: 

  • Cosmetics pouch 
  • Pencil case—store stationery and craft items 
  • Travel / toiletry pouch 
  • Feminine hygiene pouch
  • Miscellaneous ‘bits and bobs’ 😏

No holding back

Apply unique, on-trend designs to your accessory pouches your audience can relate to. For example, you might use a well known phrase you and your community use. We’ve been gathering a few inspo ideas on our Pinterest board. Create bundles of items by adding several types of product with the same design to one listing. You may sell a ‘back to school’ bundle of items buyers may use your accessory pouch to hold–perhaps a face mask, phone case and a set of die cut stickers. For example, Moriah Elizabeth uses the same range of colors and themes across all her bags and phone cases, encouraging fans to buy them together.

Ready to get your coolest designs onto accessory pouches? Head to the launcher.

CREATE ACCESSORY POUCHES
Categories
Uncategorized

Protecting your digital products

When it comes to regulating the usage and accessibility of your digital products, we’re taking the safety of your content extremely seriously. Keep reading to learn what we’re doing for your peace of mind selling digital products on Teespring and how we’re preventing resale, and distribution of your products, while ensuring your community is able to access your digital products easily and get the customer service they deserve.

 

Your digital product download protection 

Creators selling digital products online will often like to ensure the safety of their content. We’re giving you the option. Your community is made aware of our policy on our digital products answers page that any resale or distribution of digital products violates our terms and conditions and can lead to legal action. Creators selling digital products have two options: 

[su_accordion]

[su_spoiler title=”1. Unlimited downloads” open=”no” style=”default” icon=”chevron” anchor=”” class=””]You can choose to allow your community to have unlimited downloads of your product after purchase.[/su_spoiler]

[su_accordion]

[su_spoiler title=”2. Capped downloads” open=”no” style=”default” icon=”chevron” anchor=”” class=””]Alternatively, we’ve implemented a feature that prevents users from downloading your product on more than 5 occasions after receiving the link provided after purchasing your digital product. Users may need to download more than once for reasons such as: 

  • The ability to download digital products to several devices, or to download a digital product again after a device loss or damage.
  • Internet connection or other technical implications may mean users need to download your digital product on more than one occasion.[/su_spoiler]

 

Ensuring your digital product sales run smoothly

Once payment for your digital products are processed at checkout, buyers will receive a confirmation email as well as an additional digital download email. The digital download email will contain a link containing your digital product files they can download to start using them. Your fans are advised to allow five minutes for the email to arrive and to check their email spam/junk folder for their download link. If there are issues with this, support@teespring.com are ready to help once they have received the name and email associated with the order as well as the URL of the digital product they purchased. For questions about our policies on digital products and more information on the side of your community, visit the digital products FAQ on the answers page.

 

We’re allowing more creators access to the Digital Launcher every week, so be sure to register your interest. In the meantime, begin by preparing your digital product to upload and start selling–begin by learning about launching your first digital product. 

If you’re already eligible, get started below.

[button href=https://bit.ly/30OIYLq target=_blank]Digital Launcher[/button]

Categories
Insights

Promotional practices *really* working right now

Start glowing-up your social media platforms and get on top of your promo game ready for the holiday season. Keep reading to discover our round up of techniques and content creation hacks to use across your social media platforms.

Plan merch photoshoots

Posting content that shows yourself sporting or using your own merch is key. For all types of creators, showing off the quality of your products to your audience helps to increase sales as well as establish your personal brand. Set up your own DIY photoshoot and style your products in a way that engages your community. You can order samples of your products at base cost within the “Listings” section of your account.

Creating video content is an effective way to capture the interest of your community of fans on social media. Use platforms such as TikTok, YouTube and Instagram IGTV, Reels, and Stories to upload dynamic videos featuring your merch samples–this can increase sales by 50%. Wear your merch while filming, mention your products within your content and even consider filming a dedicated editorial style video to announce the launch of your products. Always make sure to provide links and reference to your products by using #linkinbio on Instagram posts and including URL links in your captions and descriptions. Check out this super cool video by Miles Carter generating hype around his Made to feel products.

There are a tons of tools online you can utilize to help you to create effective video content featuring your products. For example, experiment with Placeit’s video section of mock ups and insert your merch designs for Instagram stories, video posts and product demo’s. Don’t forget, Instagram and TikTok both have free built in video editing functions, and they’re super simple to use—add text, filters, cuts, music and more!

Collect and share social proof

Successful creators incorporate social proof into their promotional efforts by collecting and sharing customer photos. Fan’s selfies act as positive reviews of your products and sharing them is an engaging way of generating trust in your brand. 

Whatever way you decide to promote your product, encourage fans to share photos wearing your products. Double up this kind of content for your own social channels and promote the popularity of your products. Sharing your fan’s content helps you interact on a more personal level with your community while building relationships with your followers, encouraging loyalty and building trust.

Brand consistency

It’s important to create brand consistency across all of your social platforms so followers can easily recognize you—we recommend using the same branding elements between your store and socials. If you need help creating design assets, check out these design resources to help you get started.

The last, yet perhaps one of the most important promotional practices is making sure you’re frequently sharing good quality imagery with your followers. Consider creating a Later.com account to plan your content across all social media platforms. Try to post at least 3-5 times a week with a variety of content. Come up with a strategy and experiment with posting at certain times of the day to see which posts get more engagement.

Kick off your promotional strategy by ordering samples of your physical products at base cost price. Head to the dashboard to get started.

ORDER SAMPLES
Categories
Creators

Halocene: music, merch and more with UNLOCKD

Joseph, Brad and Addie are a three piece band from Phoenix, known as Halocene. With 4 original albums, over 300 covers on YouTube, and live concerts streamed on Twitch 3 times a week, they have built a loyal fan base that continues to grow.  

Merch inspired by a deeper message 

In conjunction with the release of Halocene’s new single “Devil Inside Me”, the band decided to create a new line of merchandise. Both the music and the merch raises awareness of an issue that affects so many lives in different ways—the never ending loop symbol speaks of struggling with addiction.

“In our music video, mine and Brad’s stories are constantly interlocked. What’s unique about this song is that it’s our first duet, and we play with the concept of having two voices speaking to each other throughout the song.”

Halocene x UNLOCKD

Halocene’s exclusive design is screen-printed on Champion’s premium garment range, as a part of Teespring’s UNLOCKD program. Fans will be able to purchase the design on both Champion’s double dry eco hoodie and unisex t-shirt. The signature Champion ‘C’ is also embroidered on each garment for authenticity.

“As independent artists, we’ve spent years making this band the best that it can be. The fact that we’re able to launch merch printed on Champion branded products is something we never even imagined would be possible.”

UNLOCKD is Teespring’s brand partnership program—recognizing talented creators like Halocene, giving them the opportunity to drop customized products from iconic and recognizable brands. Allowing the band to create unique merch in partnership with Champion allows not only an elevated commerce experience for their followers, but means they finish up with merch their community won’t want to miss out on.

Generating hype with merch drops 

Using branded merchandise as a tool for music promotion has a long-standing history in the industry. Selling customized products to fans allows artists to create conversations, spread the word, and encourage excitement. This Champion branded merch gives Halocene’s fans the perfect opportunity to show their support and loyalty by wearing the band’s designs.

We’d like to thank Halocene for sharing their experience with us and wish them the best of luck with their newest awesome single “Devil inside me”. 

Be sure to check out Halocene’s merch, Instagram and YouTube channel.  

Categories
News

Create versatile neck gaiters right away for *all* your fans ‼ 💡

Neck gaiters are now fully integrated and available for anyone to create and sell in the Launcher. The perfect addition to your product offering, this accessory is the a great way to boost your sales going into fall. The fully customizable printable area makes for stand-out designs. Continue reading for product details, design inspiration, and ways to style this versatile product.

create neck gaiters

Product details

All-over printed unisex neck gaiters are double layered for warmth going into fall and feature a vibrant, sublimated print. Made with high-quality, custom workmanship, this product is made using cut and sew assembly in the U.S.

  • 11” high by 10” wide 
  • Double layered with 96% polyester and 4% spandex-brushed jersey
  • One size fits all 
  • Print file dimensions are 25″w by 27″h @300 ppi

Multiple styling options 

There are plenty of ways to style and wear neck gaiters, throughout all seasons and weather. This accessory is designed to protect against nature’s elements; the hot sun, the intensity of high winds or for harsh, cold conditions going into fall. Covering the entirety of the face effectively (nose, mouth, chin, and neck) whilst looking awesome with your designs.

With its stretchy and soft material, consider also styling this accessory as a bandana, a wide headband, scarf, or a face covering for intense weather conditions. For design inspiration, check out our Pinterest board.

More area to create trippy textures 

As an accessory with more surface area to cover with sublimation print, your design will run all the way round the neck gaiter. Trippy textures and tie-dye effects are a popular choice for accessories so check out our inspiration board and blog to get your creative cogs turning. Be sure to try out our free all-over print design patterns too. Also, see our top tips for coming up with a design concept here.

Ready to start creating neck gaiters? Visit the Teespring Launcher below.

create neck gaiters
Categories
Uncategorized

Benefit from Facebook and Instagram ad campaigns

To help creators grow, increase brand awareness, and increase sales, Spring is introducing Facebook and Instagram ads to help promote and connect our creators with targeted audiences. 

Features 

  • We manage your custom ads from start to finish. You don’t need to lift a finger.
  • We create image assets, write advertisement copy, and manage their performance. (Of course, your input at any step of the process is welcome)
  • On average, creators set up with Facebook ads see a staggering 30% increase in sales. 

Each sale generated from a Facebook ad is a boosted sale and follows the boosted payout. Keep in mind, these will not interfere with your organic sales. For example, if both Spring and the creator send the same customer to a listing during a seven day period, the sale will automatically be counted as an organic sale and you will receive the higher payout. See how it works by checking out the table below. 

  • Your guaranteed profit is estimated based on past performance of your ads and costs. The price of an advertisement is measured by cost per action (CPA). CPA is calculated by dividing the total spent on an add by the number of sales produced by that ad.  
  • The CPA varies based on many factors, for example, we might look at your audience size and ad auction prices. However, Spring’s growth team optimizes the CPA for each individual listing. 
  • If the CPA is low, we’ll work on increasing your audience so we can achieve more sales. If high, then we’ll redesign the ad campaign to equate lower costs.  
  • No Facebook ad campaign is the same, but creators are guaranteed the same boosted payout. Fluctuations in the cost of advertising will not affect this.

Get started

  1. Reach out to your account manager or apply below to let us know you’re interested.
  2. Spring will select which of your products to promote, based on new releases and best sellers. 
  3. Our design and growth team will build your campaign with images and written content. 
  4. We’ll send you a request to link our Facebook business account with yours. This easy step allows us to run ads that appear as if they are coming from your account—linking accounts does not give us access to edit your page or view sensitive information. 
  5. Due to IOS 14 and Facebook’s new advertising restrictions, all creators that sign up for this program must have a custom domain connected to their Spring account. Once this step is complete, we can help you verify your domain with Facebook.

Spring will handle the rest. Now watch the sales roll in! 😉

apply here

Categories
Insights

Turn heads by creating cutting edge, trippy designs

Brighten up your store this season by creating products in line with trending ‘trippy’ vibes. Sublimated tie-dye patterns are getting high volumes of sales, so be sure to try it out.

This month we’re all for encouraging creators to create unconventional stand-out designs. Creators like Joshua&Star, Candy Ken, Montana & Ryan and J Clark the jumper are ahead of the game, while pushing boundaries with unique and bold merch collections. Jump on the trippy texture movement too and check out our Pinterest board for further inspo. Check out our collection of free all over print patterns below.

free design patterns

Create a co-ord listing

Discover ‘co-ords’–a longstanding, consistent trend that is still persisting this season. Short for the word ‘coordinates’, it means matching apparel products head to toe. This could be designing a set of matching loungewear such as joggers and sweatshirt or leggings and a t-shirt.

Combining pairs of products with co-ordinating designs by adding products to existing listings will encourage buyers to purchase several pieces in one go, increasing profits and the volume of products added to shopping carts. 

Ready to go? Head to the Spring Launcher. 

launcher