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Benefit from Facebook and Instagram ad campaigns

To help creators grow, increase brand awareness, and increase sales, Spring is introducing Facebook and Instagram ads to help promote and connect our creators with targeted audiences. 

Features 

  • We manage your custom ads from start to finish. You don’t need to lift a finger.
  • We create image assets, write advertisement copy, and manage their performance. (Of course, your input at any step of the process is welcome)
  • On average, creators set up with Facebook ads see a staggering 30% increase in sales. 

Each sale generated from a Facebook ad is a boosted sale and follows the boosted payout. Keep in mind, these will not interfere with your organic sales. For example, if both Spring and the creator send the same customer to a listing during a seven day period, the sale will automatically be counted as an organic sale and you will receive the higher payout. See how it works by checking out the table below. 

  • Your guaranteed profit is estimated based on past performance of your ads and costs. The price of an advertisement is measured by cost per action (CPA). CPA is calculated by dividing the total spent on an add by the number of sales produced by that ad.  
  • The CPA varies based on many factors, for example, we might look at your audience size and ad auction prices. However, Spring’s growth team optimizes the CPA for each individual listing. 
  • If the CPA is low, we’ll work on increasing your audience so we can achieve more sales. If high, then we’ll redesign the ad campaign to equate lower costs.  
  • No Facebook ad campaign is the same, but creators are guaranteed the same boosted payout. Fluctuations in the cost of advertising will not affect this.

Get started

  1. Reach out to your account manager or apply below to let us know you’re interested.
  2. Spring will select which of your products to promote, based on new releases and best sellers. 
  3. Our design and growth team will build your campaign with images and written content. 
  4. We’ll send you a request to link our Facebook business account with yours. This easy step allows us to run ads that appear as if they are coming from your account—linking accounts does not give us access to edit your page or view sensitive information. 
  5. Due to IOS 14 and Facebook’s new advertising restrictions, all creators that sign up for this program must have a custom domain connected to their Spring account. Once this step is complete, we can help you verify your domain with Facebook.

Spring will handle the rest. Now watch the sales roll in! 😉

apply here

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Insights

Turn heads by creating cutting edge, trippy designs

Brighten up your store this season by creating products in line with trending ‘trippy’ vibes. Sublimated tie-dye patterns are getting high volumes of sales, so be sure to try it out.

This month we’re all for encouraging creators to create unconventional stand-out designs. Creators like Joshua&Star, Candy Ken, Montana & Ryan and J Clark the jumper are ahead of the game, while pushing boundaries with unique and bold merch collections. Jump on the trippy texture movement too and check out our Pinterest board for further inspo. Check out our collection of free all over print patterns below.

free design patterns

Create a co-ord listing

Discover ‘co-ords’–a longstanding, consistent trend that is still persisting this season. Short for the word ‘coordinates’, it means matching apparel products head to toe. This could be designing a set of matching loungewear such as joggers and sweatshirt or leggings and a t-shirt.

Combining pairs of products with co-ordinating designs by adding products to existing listings will encourage buyers to purchase several pieces in one go, increasing profits and the volume of products added to shopping carts. 

Ready to go? Head to the Spring Launcher. 

launcher
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Insights

Mugs: the essential drinkware addition to your merch offering

This classic product is recognized worldwide–it’s a must when it comes to your product offering. Mugs are trending right now, especially as buyers globally are finding ways to enhance their day-to-day routine working from home. Last season, we saw a 240% increase in mugs being sold compared with last year. Throughout recent months, sales are still growing exponentially. 

create mugs

Product details

If you’re not featuring mugs in your campaigns, you could be missing out on extra sales. Here’s a rundown of the product specs: 

  • 11 oz ceramic mug
  • Dishwasher friendly, microwave safe
  • The front and back print area dimensions measure 2.943” x 2.553” 
  • White base color 
  • Poly-coated for sublimation print, ensuring vibrant print quality 
  • The mug base cost is $8, we recommend you sell them for $14.99

The perfect complimentary item

Not only do conversion rates on campaigns that include mugs as additional items stay consistently high, we’ve seen the amount of items added to baskets at checkout increase as well when they’re involved. Consider applying your current merch designs to a mug and add it to your current listings. 

Mugs are an affordable option to add to listings in addition to other types of products. Be sure to enable cross-selling in your store settings, so mugs can be suggested when previous fans are viewing your listings. Also consider creating a promo code to entice your first group of fans to purchase your newly dropped products with a reduced price mug included. 

Ready to design and sell custom mugs and supercharge sales? Visit the Launcher.

create mugs
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News

Unisex zip-up hoodies are here just in time for fall

We’re kicking off August with the arrival of unisex zip hoodies. They’re super wearable, comfy, on-trend, and have arrived just in time for fall. Visit the launcher now to customize and create this product instantly. 

create zip-up hoodies

Product details

Unisex zip hoodies are the perfect staple item for any wardrobe and a great addition to your merch offering. 

  • Available in 6 different color options
  • Soft 50/50 cotton + polyester blend fabric
  • Triple-needle top coverstitching along cuffs, a waistband and pockets. 
  • A full-zip front 
  • Single-ply hood, tag-free neck label and a dyed-to-match drawcord
  • Available in sizes S-3XL

File formatting

Zip hoodies can be customized in two areas; the front left chest area and the back. The front design area is  4” height x 4” width (1200 x 1200 px). The back printable area is  16.5” height x 12.4” width (4,950 x 3,720 px). When creating designs for this product keep these printable dimensions in mind—you’ll want to create high resolution design files that are 300 DPI at the scale of print for the best print quality possible.

Design inspiration

Coordinate your designs with top trending products like face masks, fanny packs, and more to increase shoppers’ cart size and increase sales. Simple, understated designs are currently on trend for this product and can create a “premium” aesthetic for your merch collection. Check out our Pinterest inspiration board for design ideas and examples of what’s trending now.

Head to the launcher now to create your own zip hoodies.

create zip-up hoodies
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News

PRESS RELEASE: ‘Creator commerce’ drives Teespring to hyper-growth

Teespring has released new statistics demonstrating the power of creators monetizing their audiences through creating and selling their own merch. Powered by a category dubbed as ‘creator commerce’, the platform has reported four quarters of compounding growth with 97% growth in Q2 2020 alone.

Teespring pivoted in 2018 to focus on building a creator-first platform and forged deep partnerships with YouTube, Twitch and Instagram that has resulted in explosive growth of 300,000+ creators signing up to the platform to build their socially integrated ecommerce stores. Teespring revealed it has on average 2400 global creators signing up to its platform every day, and has paid out over $80M in creator profits over the past 2 years. Average revenue per successful creator has grown by 31% since lockdown, showcasing the power of creator commerce during COVID.

In response to ongoing monetization challenges for creators, Teespring has focused on building a platform-wide approach, making many, if not all of its features available to creators of all sizes. Whilst the platform hosts some large creators eg. Phil DeFranco [6mil YT subscribers], Liza Koshy [17mil], Faze Clan [8mil], Will Smith [8mil] and Mr Bean [21mil], it also supports more niche creators—the likes of Team Kentucky, Mauna Built, and the Fitness Marshall. The effects of COVID-19 on online shopping have been monumental – retail websites generated 14.34 billion visits in March 2020, up from 12.81 billion global visits [Statista.com] in January 2020.

Teespring stats show that its growth in successful selling creators on the platform has been monumental with 213% growth since 2018. One key catalyst of success for the business has been moving away from its roots of tees and apparel. In mid 2019, Teespring rebuilt its technology to allow creators to design their own bespoke products. Bespoke and non-apparel products have driven $49M in sales since launching and are currently growing 109% YoY. As they continue to accelerate, it is expected that non apparel categories will be the majority of all sales by the end of 2021. 

CEO, Chris Lamontagne comments “For us, tees and apparel should be like what books were to Amazon—it was only the beginning. It will always be core to our business, but the future is deep diversification of product range, allowing our creators to sell anything to their communities. Teespring is leading the way in bringing an unrivaled offering to creators which can only be achieved through our deep-rooted relationships with the creators we work with.”

The company’s return to ‘hyper-growth’ follows a dramatic and well documented turnaround led by Lamontagne. The business has pegged its next phase of growth as potentially its most transformative, as it undergoes a radical facelift [due in early September] as well as a product redesign that will help carve the way for selling digital goods and a new set of deep social partnerships soon to be announced.

Teespring, CEO, Chris Lamontagne comments “It’s our continued objective to make ecommerce social. We continue to strive to create a platform that will act as a utility for our creators in helping them build their businesses. By removing all of the difficult parts of selling online – eg, design, social selling, customer service and fulfillment, we are in essence, creating a Shopify designed specifically for creators. We have a lot of work to do, but it’s great to be back on our growth track”.       

                                                           

For all media and press enquiries please contact Teespring at teespring@rebeccaabigailpr.com 

Teespring is the leading social commerce platform which empowers creators with an end-to-end solution to design, promote and sell customized on-demand products without cost, risk or hassle. Integrations with YouTube, Instagram, Twitch, Discord and Streamlabs have helped Teespring to become the go-to company for over 300,000 creators to monetize their content creation and create and sell authentic products to their fans. Teespring has most recently announced its Brand Partnership Program, connecting creators with enhanced merchandise options from top-level brands like Champion, changing the face of e-commerce for creators. In 2019, Teespring became the fourth top visited apparel website in the United States and announced its profitability.

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News

Create merch for the *entire* family with new pet hoodies 🐾

*UPDATE* We strive to ensure all the products you create and sell are of the highest quality for your community. We make meaningful relationships with our vendors to do so. Unfortunately, our Pet Hoodie vendors have been unable to make the products adhere to the highest standard that we hold. Therefore, we have made the decision to discontinue pet apparel as part of our product offering. We are very sorry for any inconvenience and would like to thank you for your patience. 

As of today you can create merch for *all* members of the family including dogs, cats, bunnies, pigs, and more! Create pet hoodies instantly in the Teespring Launcher and offer a variety of size and color options to fit all your customers’ furry friends. 

Product details

Not only do pet hoodies look adorable, they’re also designed for comfort and durability.

  • Features quality poly/cotton blend material with a soft interior 
  • Available sizes range from S – 6XL 
  • Double stitched for durability 
  • Features an opening on the back so leashes can be clipped onto collars
  • The printable area dimensions are 7.5″ width x 9.5″ height (720 x 912px) For sizes S-M, art work will be scaled down to fit.
  • The recommended retail price is $25.99 for this product

We’ve also provided a sizing chart on listing pages so shoppers can see the correct size based on their pet’s measurements and weight. There are even size suggestions based on breed. 😏 

Design inspiration

We’ve collected popular pet apparel design trends to help inspire you! Check out our Pinterest design board below and think about your top-selling designs; would they look good on pet hoodies too? Pet hoodie inspiration

Try offering product combos to increase cart size (image source)

Increase shopper’s cart size by offering matching human + pet design combos (like in the image above). You can also add different designs to different products within your listings to create funny product combinations like “fur mom” and “fur baby” (learn how).

If you don’t have a design handy, you can use the text tool in the Teespring Launcher and add playful slogans or phrases like “sleep, eat, bark, repeat” to your pet hoodies too.

Feeling inspired? Head to the launcher now to create pet hoodies.

launcher
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Creators

How Sanne Vander built a successful merch brand on YouTube from her bedroom

Lifestyle YouTuber Sanne Vander is passionate about creating health and fitness content for her community. Sanne’s wellness–focused channel educates and inspires viewers with beauty tips, healthy living and fitness plans.

Continue reading to discover how Sanne built her brand (VNDR), created a dedicated community of fans (a.k.a. her “Vander family”), finds design inspiration, promotes her products, and more.

Building a relatable brand

“I fell in love with the concept of being able to create video content, upload it from your bedroom and share it with the world. Whether you are making videos or merch, all creative processes start with a story. What message do you want to get out to the world? Don’t be afraid to change your direction along the way.“

Sanne’s brand VNDR official has rocketed since growing her following across YouTube and Instagram. The secret behind her success is being able to engage with fans on a personal level. On Sanne’s YouTube channel you’ll find the “girl chat” playlist, discussing her personal struggles—covering everything from mental health to periods and shaving. Opening up in such a genuine way helps her connect with viewers, building trust around her brand. Fans are able to join Sanne on her fitness journey too, following her work–out experiments and transformation challenges. Her engaging, relatable video content has enabled Sanne to establish a large, loyal following of people who are proud to wear the products she creates.  

Designing products fit for ‘Vanders’

“Creating merch with Spring is super easy and efficient. I use the launcher to create designs directly without using other software like Photoshop or Illustrator.”

By creating her own sleek storefront, VNDR official merch, Sanne joined a network of thousands of influential, young entrepreneurial women using Spring to grow their personal brand.

As well as making design concepts personal to her story and identity, a lot of Sanne’s merch inspiration comes from her fans directly. Sanne’s products include not only variations of her branding, but uplifting messages on her clothing and accessories. For example, her Let’s Glow hoodie features two dragons on the back, encouraging Vanders to “become the strongest, most powerful” versions of themselves. 

Selling a range of products from athletic wear to hoodies, Sanne motivates followers to get #vanderfit and wear them while following her workouts. Take note–she’s successfully integrated top trending loungewear and is seeing promising sales from new products like fanny packs, sports bras, socks, and beanies. 

‘Glowing up’ social media to promote merch

Sanne excels at promoting on social media. She’s got Instagram totally figured out, taking full advantage of the platform’s full range of useful tools and features. Sanne follows promotional techniques on Instagram like highlighting her store link within her account bio, using Instagram stories to feature fans wearing VNDR products, as well as posting photos and videos wearing her own products too.

“My Vanders share a lot of photos of themselves wearing VNDR official merch on social media. It makes me happy seeing how amazing the designs look on them.”

Sanne also effectively promotes her products on YouTube. She’s set up the Teespring x YouTube merch shelf integration to showcase products and increase sales. She’s also optimized her channel banner to feature merch images and most importantly, wears her products in her video content too. As viewers watch her content they’re able to preview and purchase the same product from her merch shelf below the video.    

Thank you to Sanne for sharing her story! You can check out Sanne’s merch on her VNDR storefront, join the #Vanderfit club by subscribing Sanne’s Youtube Channel or check out her VNDR official instagram.

Get started on building your brand and designing your merch below.

Launcher
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Creators

How conservationists are combatting COVID-19 setbacks with merchandise

Deon Appelcryn, the director of Untamed Brewing Company, has one mission—to save Africa’s wildlife, one beer at a time. Centering their work around conservation and inspired by the African wild dog, they collaborate with non-profit organizations. Using income from sales, they support the ongoing struggle to preserve endangered animals and their habitats. Untamed Brewing embraces their passion for beer, Africa and wildlife to fuel their business, vision and product collection. 

Diversifying income with their social store

Unfortunately, like many other small businesses worldwide, COVID-19 has severely impacted Untamed Brewing. Being locked down for several weeks has forced the company to close its doors, unable to sell alcohol or even distribute merchandise to their international customer base. Despite their recent hardships, the team is finding new ways to keep themselves afloat and stay active with conservation efforts through merchandise. 

“COVID-19 has already caused a huge impact on our business, so if it’s extended further, we don’t know how we will recover. However, we have plans in place and are positive we will see this through. In the meantime we can continue to sell our merchandise globally through Teespring to fund our business and raise awareness.”

Finding ‘wild’ inspiration 

Untamed Brewing’s products are created around the face of the business—the African wild dog, making their most popular design the ‘Logo Dog Range’. Deon’s volunteer work with the species is the inspiration and story behind Untamed Brewing’s merch designs. Apart from their popular t-shirts, they offer sweatshirts, hoodies, athletic wear, and kids clothing too. Based on recent sales trends they’ve also expanded their collection to include a range of homeware and accessories like mugs, pillows, wall art, phone cases, bags and socks.

Selling on social media  

As a passionate, global group of supporters on social media, Facebook is their primary platform for promoting merch. By following our Facebook promo guide, they are able to generate high engagement and click through rates on the content they share. Notably, the team also wears samples of their products regularly to raise awareness for their brand, conservation efforts, and drive sales.  

 

“We use Facebook adverts as well as selling merchandise at events. All staff are always wearing branded clothing. We get people stopping us on the street asking for shirts! Our adverts on Facebook cause spikes in sales on Teespring, so we’re pushing those more and more.”

Building a conservation community

From connecting with locals at events to spreading awareness of their work (and beer) on social media, Untamed Brewing’s story demonstrates how you can turn a passion (or two) into a successful business that makes a real, positive impact in real life. Their merch enhances brand building by creating opportunities for followers to support their business, contribute to a worthy cause, and raise international awareness. 

“Creating a custom store on Teespring provided the best option–from fast products to customer service. It enables us to build our brand and sell products at scale without having to worry about fulfillment logistics and customer support.”

Despite the challenges posed by the global pandemic the Untamed Brewing team maintains a positive mindset and looks to the future. We’d like to thank them for sharing their story and wish them the best of luck in the future!

Want to support Untamed Brewing Company and their ‘pack’?

Check out their store, follow @untamed_brewing_company and visit their facebook page Untamed Brewing.

Categories
News

Selling custom cloth face masks

You can instantly create and sell custom cloth face masks in the launcher. This product is fulfilled globally, meaning we’re able to optimize production and delivery timelines based on your fans’ location. Adding face masks to our product offering is the direct result of numerous requests from our user community. We hope this new product offers creators and their followers a sense of community and self-expression in the process.  

create face masks

Customizing your mask 

Product details: Cloth face masks provide full nose and mouth coverage when worn. Each mask’s exterior is made of 100% polyester and can be customized using sublimation print. The interior of the mask contains 100% cotton lining in white. Masks include two white, elastic ear loops on each side so people can comfortably wear them over their face. 

Please note cloth face masks are not medical grade products. You can reference the Center for Disease Control (CDC) and the World Health Organization (WHO) for recommendations on the best types of face coverings to use for self-protection

  • Single-sided print (exterior)
  • 7″ w by 3.5″h size
  • Two elastic, white ear loops  
  • Covers mouth and nose
  • 100% polyester exterior with 100% cotton lined interior
  • $7.50 base cost and $12 – $15 recommended retail price
  • Care instructions: machine wash cold, line dry, do not bleach

Design formatting tips: Face masks are fully integrated in the launcher so you can create them instantly. The exterior of each mask is decorated using sublimation print so you can create a variety of vibrant and eye-catching designs. If you plan to add a logo or text to your mask, consider using our design template to check the ‘safe’ area for placing these elements (see image below)—when worn, the sides of the mask may fold to fit the curve of the face, so design elements outside of the safe area may be hidden under the folds.

Keep in mind we recommend creating design files that are 8.3″w by 7.8″h (2490 px x 2340 px) @ 300 ppi. Check out our free pattern collections that can be uploaded to the launcher as well as our inspiration board for more design ideas. Quick tip, you can easily apply your existing t-shirt designs to this product and choose a colored background in the launcher too. 

How your design will look from template to preview

Head to the launcher now and select “Cloth Face Mask” to upload your design. If you’re new to Spring you can check out our full launch tutorial here. 

create face masks

Categories
News

Fanny packs have arrived

Fanny packs, also known as waist bags or hip packs, will continue to trend as one of the hottest selling accessories this year. You can earn $15+ with each fanny pack sale while giving customers a stylish way to carry their stuff with plenty of storage options and an adjustable fit. Head to the Teespring Launcher to create this exciting new product instantly. 

create fanny packs

Product details

Designs are printed on the front of fanny packs (single sided print) and the back panel is black, which matches the adjustable strap, interior lining, and zippers. With a base cost of $19.75, Teespring users can expect to make $15+ in profit when selling fanny packs at our recommended retail price of $34.99.

  • Fanny packs are made of lightweight, 100% spun polyester with a fully lined interior.
  • They also feature a strap which can be adjusted to 52” at full length to accommodate a variety of sizes. 
  • The back panel is made to protect from wear and tear and is easy to clean. 
  • Fanny packs offer a variety of storage options and feature a back pocket with zipper plus an interior pocket with zipper and three card holders. 

Design inspiration

You’re able to customize the entire front area of this product, which leaves a lot of room for imagination. Check out our free design patterns linked below plus our fanny pack inspiration board on Pinterest to see what’s selling. When designing fanny packs, keep in mind the printable dimensions are 15.56″ x 5.72″ (2,334 x 858 pixels) for the main panel, and 15.56″ x 2.04″ (2,334 x 306 pixels) for the top panel. We recommend creating designs that are 300 DPI (minimum of 120 DPI) for highest quality print possible.

free design patterns