This milestone brings affordable shipping and faster delivery to residents in India, revolutionizing the creator economy.
AUGUST 1, 2024 — Amaze, an all-in-one, end-to-end creator commerce solution, is thrilled to announce the expansion of its Spring by Amaze platform with new fulfillment centers in India. This significant development marks a major step into one of the world’s fastest-growing markets for creators and was revealed first at YouTube FanFest, generating widespread buzz and excitement among Indian creators and fans alike.
By establishing localized fulfillment centers, creators in India can now offer their communities quicker, more cost-effective shipping options, eliminating the high international shipping fees that previously hindered purchases. This move not only enhances the customer experience but also reduces environmental impact through localized distribution.
“Amaze is dedicated to supporting creators in their journey to grow their brands. Launching in India was a natural step. We’ve invested significantly to make this happen this year, and we’re excited about the potential it brings,” said Aaron Day, CEO of Amaze. “As the creator economy continues to flourish, our expansion into India equips creators with a dynamic platform to monetize their communities effectively and further solidify their global brand presence.”
This expansion is also a significant milestone for existing Spring creators, especially those in India who have been seeking to connect with fans in North America and Europe. Now, they can engage seamlessly with their local communities and deliver unique merchandise directly to their fan base. By enabling quicker and more affordable shipping, this new development opens up fresh opportunities for creators to generate new revenue streams and strengthen their brand presence in India.
“I am thrilled to announce our launch in this vibrant and expansive market,” says Yoheswaran (Yogi) Gnanavel, Amaze Director of India GTM. “With our existing support for creators in Europe, North America, and Australia, expanding into India underscores our commitment to becoming a truly global platform. India represents a massive market of creators with a thriving ecosystem that has seen substantial growth in recent years. This move highlights our confidence in India’s potential as one of the fastest-growing economies and our dedication to empowering creators worldwide. We couldn’t be more thankful to our partners at YouTube for their unwavering support.”
The announcement at YouTube FanFest India, one of the most anticipated events in the creator community, has sparked excitement across the industry. With this expansion, Spring by Amaze is not just providing a platform but is also fostering a global community of creators and fans, breaking down barriers, and creating new opportunities for collaboration and growth.
About Amaze
Amaze Software, Inc. is an all-in-one, end-to-end commerce solution for any creator looking to generate sustainable monetization and depth of community connection. Our creator success solutions include a merchandising platform, advanced commerce design application, and scalable managed services that help anyone sell anything, anywhere. We believe anyone can be a creator and that everyone should be empowered to tell their unique story, cultivate deeper connections with their customers, and create authentic, shoppable experiences that allow them to monetize their passion.
We’re on a mission to unleash potential and make it easy to create, share, and sell products and services. Build a no-code web page at www.amaze.co or launch a free store at www.springforcreators.com. For press inquiries, please email info@amaze.co.
Once you’ve designed and launched your products, it’s time to show them off to your fans. But how can you do that without coming across as salesy?
There are many creative and effective ways to promote your Spring products online naturally and authentically.
From ordering samples to creating engaging short-form videos, stunning photos, and collaborating with influencers, we’ve got you covered. Our 7 tips will help you maximize your product visibility, engage your audience, and boost your sales. Ready to make your products the talk of the season? Dive into our strategies below and watch your Spring products shine!
1. Order Samples
First things first, get some samples of your products. Having the actual items in hand lets you check the quality and see how amazing they really are. Plus, it makes it so much easier to show them off in your content (see steps 2 and 3 for suggestions on how)!
Tips for Selecting the Right Samples:
Pick a mix of your best-sellers and new designs.
Get colors that you think will look best on camera.
Make sure to choose designs that really represent your brand.
Benefits of Physical Products for Promotion:
Authenticity: People trust you more when they see you with the real product.
Creativity: You can come up with lots of cool ways to show off your stuff (see steps below for inspo).
Content Creation: From unboxing to styling, the possibilities are endless.
2. Create Short Form Videos
Did you know that over 1 billion people use TikTok each month, and Instagram Reels get nearly 22% more engagement than regular Instagram posts? More and more people are starting to prefer video content, so don’t skip making short-form videos about your products!
They’re quick, fun, and shareable, making them ideal for capturing the attention of your followers and potential customers. Check out these creative ideas and best practices for making awesome short-form videos to boost your sales.
Ideas for Short Form Videos:
Unboxings: Capture the excitement of opening your product for the first time. People love seeing the unboxing experience and imagining it for themselves.
Behind-the-Scenes: Give your followers a peek into your creative process. Sharing the story behind your product can make it feel more personal and special.
Fan Highlights: Show off your fans using or wearing your products. Real reviews from real people can build trust and influence purchasing decisions.
Best Practices for Engaging Video Content:
Keep it short and sweet: Aim for 15-30 seconds to keep your viewers engaged. Attention spans are short, so make every second count.
Use trending music and hashtags: This can help your videos get noticed and reach a wider audience. Stay up-to-date with popular trends and incorporate them into your content.
Add clear calls-to-action: Encourage viewers to take the next step, like “Check out the link in my bio” or “Swipe up to buy.” Make it easy for them to find and purchase your products. If you haven’t already, make sure you add our social integrations to make shopping your products easy.
Be yourself: Show your personality and connect with your audience. Don’t just try to say, “Buy this product.” Instead, talk about your new lineup the same way you talk in all your videos or social posts. Being authentic helps you sell more and not lose your fans’ trust.
3. Take Stunning Photos
Amazing pictures can make your products pop and grab people’s attention instantly. Did you know that posts with high-quality images get 94% more views than those without? So, let’s make sure your photos are on point and stand out in the feed!
Tips for Taking Professional-Looking Product Photos:
Lighting: Natural light is your best friend. Shoot near windows or outside to avoid harsh shadows and get that soft, even lighting. If you’re shooting indoors, try to do it during the day when the light is best.
Background: Keep it simple so your product is the star. A clean, neutral background (like a white wall or a wooden table) works wonders. You can also use colorful backgrounds if they match your brand vibe.
Angles: Try different angles to find the most flattering shots. Shoot from above, the side, or get down low. Mix it up to show all the cool features of your product.
Detail Shots: Include close-ups to highlight special features. Whether it’s the texture of a fabric or the intricate design on an accessory, zoom in to show it off.
Tools and Resources for Photo Editing:
Apps: Use apps like VSCO, Lightroom, or Snapseed to edit your photos. These tools have awesome filters and editing features to make your pics look pro.
Editing Tips: Play with brightness, contrast, and saturation to make your photos pop. A little tweak can make a big difference. Just don’t overdo it—keep it looking natural.
Consistency: Stick to a consistent editing style to keep your feed looking cohesive. Use the same filters and adjustments for all your photos to create a recognizable and aesthetic brand look.
Where to Post These Photos:
Instagram: Share posts, stories, and highlights. Instagram is all about the visuals, so make sure your photos shine. Use stories for behind-the-scenes shots and highlights for organizing product categories or collections.
Pinterest: Create eye-catching pins to drive traffic to your store. Pinterest is great for visual discovery, so make your pins pop and link them directly to your product pages.
Facebook: Post in groups and on your page to reach more people. Join relevant groups and share your photos there, or post them on your business page to keep your followers engaged.
By taking stunning photos and sharing them on the right platforms, you’ll make your products stand out, attract more followers, and boost your sales on Spring!
4. Post on Social Media
Social media is your playground for promotion, where you can make your products shine. With platforms like Instagram, TikTok, and Twitter, you have the power to reach a massive audience and engage with your followers in fun and creative ways.
Wherever you normally connect with your followers is where you’ll want to post about your products. So, if you’re a gaming creator on Twitch, post about it there. If your fan base is on YouTube, show off your products on that platform.
Strategies for Creating Engaging Posts:
Storytelling: Share the story behind your product—what inspired you, and what makes it special. People love to know the “why” behind what they’re buying. Did you design that awesome hoodie because you wanted to create something cozy and stylish? Tell your followers!
User-Generated Content: Encourage your fans to share their photos and tag you. There’s nothing better than seeing real people rocking your products. Repost their content, give them a shoutout, and watch the magic of social proof work wonders.
Wear Your Products in Normal Posts: You don’t always need to be talking about your products or calling them out in order to promote them well. If you have hoodies, tees, hats, etc. wear them in your normal posts or videos to let your fans see you wearing them in your day-to-day life, instead of just hearing you telling them to buy your merch.
Importance of Consistent Posting and Interaction:
Consistency: Post regularly to keep your audience hooked and wanting to buy your products. Use a content calendar to plan your posts ahead of time. Mix it up with different types of content—photos, videos, stories, and more. On average, it takes about 7-10 touchpoints before someone decides to make a purchase, so staying consistent is crucial.
Interaction: Respond to comments and messages quickly. Show your followers you care. A simple “Thank you!” or “Glad you love it!” goes a long way. Engage in conversations, ask questions, and make your followers feel valued.
Stories and Live Sessions:
Stories: Share behind-the-scenes content, sneak peeks, and product launches. Stories are perfect for giving your followers a glimpse into your day-to-day life and designing or unboxing your products. Use stickers, music, and filters to make them fun and engaging.
Live Sessions: Host a few live sessions where you can show off your samples and talk about your products. Engaging with your fans about your products and answering their questions can encourage them to buy.
Pro Tips:
Hashtags: Use relevant hashtags to increase your reach. Mix popular hashtags with niche ones to target your specific audience.
Collaborations: Team up with other creators or influencers for shoutouts, takeovers, or joint projects. It’s a win-win for everyone involved. (See step 6 for more info!)
Analytics: Keep an eye on your social media analytics to see what’s working and what’s not. Adjust your strategy based on the data to keep improving.
5. Tap into Community Channels
Community channels like forums, Facebook groups, and Reddit are awesome places to share your products with people who are into the same stuff as you. If you’ve got a decent following and a specific niche, these channels can be super powerful for getting your products out there. Here’s how to do it right!
Identifying Relevant Community Channels:
Find Your Niche Groups: Look for groups that match your niche. If you sell fitness gear, join fitness communities. Love gaming? Find gamer groups. Whatever your passion, there’s a community out there for it.
Get Involved: Be active in the community before promoting your products. Comment on posts, answer questions, and share your insights. Build relationships and trust first—people are more likely to support someone they know and like.
How to Authentically Share Products:
Share Your Journey: Talk about your experiences and the story behind your products. Be genuine and relatable. People love hearing the behind-the-scenes details and what makes your products special.
Offer Exclusives: Give community members something special, like exclusive discounts or early access to new products. This makes them feel valued and part of an insider group.
Don’t Spam: Focus on providing value and building connections. Share helpful tips, join discussions, and only mention your products when it fits naturally into the conversation.
Benefits of Community Engagement:
Word-of-Mouth Marketing: When people in the community love your products, they’ll talk about them. Happy customers will spread the word to others who trust their opinions.
Get Feedback: Direct feedback from your target audience is gold. Use their input to improve your products and better meet their needs.
Build Support: Create a loyal community that supports your brand and mission. Engaged community members are more likely to be repeat customers and brand advocates.
6. Team Up With Influencers and Collab
Influencers are your ticket to reaching new audiences and building street cred. According to Influencer Marketing Hub, businesses are raking in $5.20 for every $1 spent on influencer marketing. Here’s how to get in on the action:
How to Find and Approach Influencers:
Research: Find influencers who vibe with your brand and have an engaged following.
Approach: Slide into their DMs with a personalized message. Explain why they’d love your product and highlight the benefits of working together.
Benefits of Influencer Marketing:
Reach: Access the influencer’s audience to expand your reach.
Credibility: Influencers have earned their followers’ trust. Their shoutout can boost your brand’s credibility.
Engagement: Influencer content often gets higher engagement rates than brand posts.
Ideas for Collaboration:
Giveaways: Team up with influencers to host giveaways. This boosts engagement and attracts new followers.
Co-Branded Content: Create content together, like blog posts, videos, or social media takeovers.
Reviews: Send your products to influencers for honest reviews and feedback.
By partnering with influencers, you can create exciting, authentic content that resonates with a wider audience and builds your brand’s presence.
7. Host Giveaways and Contests
Giveaways and contests are a blast and a great way to create buzz and get your products noticed. According to Tailwind, Instagram accounts running contests grow 70% faster than those that don’t. Here’s how to make the most of them:
How Giveaways and Contests Can Boost Product Visibility:
Engagement: Contests get people to like, comment, and share your content.
Reach: Participants often share the contest with their followers, spreading your reach.
Customer Acquisition: Giveaways attract new followers and potential customers.
Adding these summer hits to your store can help you capture seasonal sales and give your fans exactly what they’re shopping for. From trendy tank tops to versatile tote bags, these products are perfect for boosting your summer sales and keeping your fans excited about your brand all season long.
Check out our ten biggest hits from last summer below or explore our summer collection here.
Tees
T-shirts are the real MVPs on any creator’s storefront, slaying sales year-round, and are always top sellers during summer. They’re the ultimate summer vibe—chill, laid-back, and just classic. Whether your fans are vibing at the beach or lounging at home, a fresh tee is typically their first pick. Plus, tees are super versatile and can rock everything from snappy slogans and killer prints to slick, simple styles that look great on a t-shirt.
Now, let’s talk summer faves. These particular tees were the hot sellers last summer:
These are the crowd-pleasers that sold the most last summer. And guess what? We’ve just dropped some fresh tees like the Bella Canvas Unisex Jersey T-Shirt, Zuni Unisex Short Sleeve Crew Neck T-Shirt, and Comfort Colors Classic Heavyweight T-Shirt. Throwing these into your mix can seriously amp up your summer sales.
Stickers are the ultimate summer sleeper hits on any creator’s storefront. Affordable, fun, and versatile, die-cut stickers let fans showcase their love for your designs everywhere—from cars and water bottles to skateboards.
Made from durable 6-mil vinyl with a UV gloss laminate finish, these stickers keep your designs vibrant and weather-resistant. Plus, they’re cut to match your unique designs, not just boring squares or circles.
Boost your summer sales by adding these creative, durable, and unique die-cut stickers to your store. They’re a summer must-have!
Swimsuits are great for beach days, pool parties, or just soaking up the sun, and they’re a hit with fans who want to rep their favorite creators in style.
Our all-over print options make it easy to add your unique branding. Fun, vibrant, and completely customizable, they make your collection unique and summer-ready!
Perfect for iced coffee, chilled drinks, or even a cozy evening tea, mugs are a best-seller year-round. Fans love them for their everyday use and the chance to flaunt their favorite creator’s designs.
Our mugs have an 11oz fluid capacity and are dishwasher and microwave-safe, making them practical for daily use. The sublimation printing allows for nearly full-wrap customization, giving your designs maximum visibility and impact.
Our tanks for both men and women sell like crazy over the summer. They’re perfect for showing off your brand with a comfy fit and room for your unique designs. Whether it’s bold graphics or minimalist styles, your fans will love rocking your creations all summer long.
Boost your summer sales by adding these trendy tank tops to your store. They’re the perfect way for fans to stay cool and look cool all season!
E-books are a summer hit, as fans can enjoy them at the beach, by the pool, on vacation, or just cuddled up in bed after a long day in the sun.
Creators can easily upload their novels, short stories, and other texts within minutes and start selling them to fans right away. It’s super simple—just upload your file and let your fans know it’s available for download!
Boost your summer sales by adding e-books to your store. They’re the ultimate way for fans to enjoy your work wherever they go!
Hats are a fan favorite all season long and a summer must-have for keeping the sun off and adding style to any outfit.
We offer a variety of styles, including dad hats, vintage caps, snapbacks, trucker hats, 5-panel caps, visors, bucket hats, and more! Adding your branding, logo, or catchphrase to these hats is easy and looks fantastic.
Hoodies are a top seller all year long! Over summer, they’re perfect for bonfires, chilly beach nights, cool early mornings, and just an overall staple that can be worn year-round.
We offer a variety of hoodies, from pullovers to full-zip styles, so you can throw your designs on whatever fits your vibe the best. Adding your unique touch to these cozy essentials is a breeze.
Boost your summer sales by adding these versatile hoodies to your store. They’re the perfect way for fans to stay comfy and stylish no matter the season!
Tote bags are great for beach trips, picnics, shopping, or everyday use. They’re a fan favorite for their practicality and style.
Tote bags are ideal for showcasing your designs. With plenty of space and durability, these bags are perfect for carrying all of your summer essentials while flaunting your unique branding.Add a tote bag to your collection here!
June 20, 2024 — Amaze, an all-in-one, end-to-end creator commerce solution is thrilled to unveil Store Drop—a groundbreaking feature designed to seamlessly integrate any Spring store anywhere that supports HTML with just one click. Store Drop empowers creators to effortlessly showcase their products across multiple digital landscapes, maximizing their reach and boosting sales without any technical skills required.
For too long, creators have faced the limitations of single-platform selling, struggling to reach new fans and maximize earnings. This uphill battle has stifled growth, creativity, and the freedom to fully capitalize on their talents. Store drop changes the game, enabling creators to integrate their stores across various channels, including social media platforms like YouTube and TikTok, as well as personal websites and beyond.
“Our mission has always been to empower creators to reach their fullest potential,” says Aaron Day, CEO of Amaze. “With the addition of Store Drop on the Spring by Amaze platform, we’re giving creators the freedom to expand their reach and connect with their audience in ways they never thought possible. This is the beginning of a new era in digital commerce, and we’re excited to see how our creators will thrive with this powerful tool.”
The transformation that Store Drop brings is about more than expanding reach and increasing sales; it is about freedom. Creators gain the freedom to innovate, connect, and strengthen their communities. Their products are no longer confined to one place—they are everywhere their followers are, which allows them to strengthen the connection with their community.
Before Store Drop:
Limited Reach: Products confined to a single platform.
Restricted Sales: Traffic and orders limited to one spot.
Audience Engagement: High engagement through content, but limited interaction outside.
After Store Drop
Expanded Reach: Stores now accessible across multiple platforms, reaching communities wherever they are.
Boosted Sales: Orders flowing in from every corner of the internet.
Enhanced Engagement: Strengthened connection with audiences through both content and products.
It’s time to say goodbye to limitations and hello to endless possibilities. With Store Drop, your digital world becomes a playground of opportunity. Drop your store like it’s hot and watch it thrive on every spot.
About Amaze
Amaze Software, Inc. is an all-in-one, end-to-end commerce solution for any creator looking to generate sustainable monetization and depth of community connection. Our creator success solutions include a merchandising platform, advanced commerce design application, and scalable managed services that help anyone sell anything, anywhere. We believe anyone can be a creator and that everyone should be empowered to tell their unique story, cultivate deeper connections with their customers, and create authentic, shoppable experiences that allow them to monetize their passion.
We’re on a mission to unleash potential and make it easy to create, share, and sell products and services. Build a no-code web page at www.amaze.co or launch a free store at www.springforcreators.com. For press inquiries, please email info@amaze.co.
Big news! We’ve just launched some super popular T-shirt options from well-known apparel leaders on our platform—names your fans recognize for their quality. These tees offer top-notch fit, comfort, and durability.
Check out our three new T-shirt options below, all known for their trendy styles and lasting quality. Stay tuned—there are more awesome options on the way to keep your fans coming back for more!
The Zuni 1001 is a classic tee celebrated for its unparalleled comfort and stylish, sleek look that resonates with consumers. It’s crafted from 100% ring-spun combed cotton, a material known for its exceptional softness and durability. This type of cotton is made by finely spinning the cotton strands to create a smoother, stronger, and finer yarn. The combing process further refines it by removing shorter fibers and impurities, which results in a fabric that not only feels luxuriously soft but also minimizes pilling after washes. This makes the Zuni 1001 an ideal choice for both everyday wear and specialty branded merchandise where comfort and appearance are paramount.
Enhanced with double-needle stitching on the hems and sleeves, the Zuni 1001’s durability is significantly boosted, ensuring it can withstand frequent wear and washing without losing its integrity. The ribbed crew neck adds a timeless element of style and aids in maintaining the shape of the neckline over time. Moreover, the tee includes a tear-away label, which increases comfort by preventing irritation that traditional labels can cause.
Available in a range of sizes from XS to 3XL and in 13 vibrant colors, the Zuni 1001 offers ample flexibility for creators to showcase their designs vividly and effectively. Whether your fans are looking for a comfortable everyday tee or a stylish piece that makes a statement, this shirt meets their needs while enhancing your brand’s appeal with its quality and wearability. Add the Zuni 1001 to your product line and give your fans a shirt they’ll love to wear again and again, promoting not just a product but an experience.
Introducing the Comfort Colors 1717, a Classic Heavyweight T-shirt that epitomizes relaxed style and ultimate comfort. This tee is meticulously crafted from garment-dyed ring-spun cotton, renowned for its rich, lived-in color and ultra-soft texture. The use of ring-spun cotton involves tightly twisting the cotton strands to create a stronger, smoother, and finer yarn, resulting in a fabric that not only feels luxuriously soft against the skin but also exhibits superior durability. This process enhances the shirt’s overall wearability and appeal, making it a perfect canvas for creators who want their designs on quality apparel that fans will cherish and wear repeatedly.
The robust double-needle stitching at the collar, armholes, sleeves, and bottom hems bolsters the tee’s resilience, crucial for merchandise that withstands the test of time and frequent use. Further fortifying its structure, the twill-taped neck and shoulders prevent stretching and shape distortion, ensuring the tee maintains its form and fit through wear and wash. Additionally, the pre-shrunk fabric of the Comfort Colors 1717 ensures that sizing remains consistent, which is vital for maintaining customer trust and satisfaction with every purchase.
Available in a wide range of sizes, from XS to 3XL, and in 17 vibrant yet earthy colors, this t-shirt offers extensive versatility. It is a stellar choice for any creator looking to broaden their merchandise offerings with high-quality, comfortable, and stylish apparel that resonates with their audience. The Comfort Colors 1717 is more than just a t-shirt; it’s a dependable piece that enhances any creator’s brand by consistently delivering comfort and style.
The Bella Canvas 3001 Classic Unisex Jersey T-Shirt stands out for its superior comfort and style. The shirt’s classic fit is universally flattering and designed to look great on anyone who wears it.
This tee is crafted from 100% Airlume combed and ring-spun cotton, which sets it apart from standard cotton shirts. Airlume cotton is the highest quality cotton you can use, defined by its cleaner and more uniform fibers. This results in a smoother, softer fabric that not only feels luxurious against the skin but also provides an excellent print surface. If your designs involve detailed graphics or vibrant prints, this fabric ensures they appear crystal clear and bright.
The Bella Canvas 3001 is built to last with sturdy side seams, shoulder taping, and a crew neck. These features contribute to the tee’s overall durability and ability to maintain its shape, making it a dependable choice for everyday wear. Available in a broad spectrum of 39 colors, this t-shirt allows for a wide range of creative designs that can resonate with any brand’s aesthetic.
It’s also pre-shrunk during the manufacturing process, which helps preserve the tee’s shape and size after multiple washes, a key factor for maintaining customer satisfaction.
By adding the Bella Canvas 3001 to your store, you offer your fans a top they’ll love for its enduring quality and exceptional comfort. Watch as they flock to snag this new favorite, eager to sport your designs in style and comfort.
We’re focused on giving you more power to personalize your product line. As we keep introducing more options for customization, you’ll have even more say in what goes out to your fans.
We’re committed to expanding your options and ensuring that you can always offer products that match your brand’s vibe and help boost your reputation. Keep an eye out for more options in the near future!
Ready to create hot-selling products on Spring and work smarter, not harder? We’ve got you!
Below we get into the best practices and tools that can help you turn your creative ideas into real-life products that capture attention and drive sales.
Level Up with Top Design Tools
When you’re aiming to make your mark online, the design tools you choose can be game changers. Whether you’re setting up killer graphics for your Spring store or dropping eye-catching posts on social, having the right tools in your arsenal is crucial. From slick, easy-to-use apps for quick designs to professional-grade tools that won’t cost you a dime, here’s the lowdown on the top design tools that will help you create standout visuals in no time.
Canva: Your Go-To Design Studio
Canva is a goldmine for anyone looking to whip up designs quickly and efficiently. It’s stacked with free templates, photos, and graphics—perfect for creating everything from t-shirt designs to promotional graphics without breaking a sweat.
Photopea: Like Photoshop, but Free
If you’re into Adobe Photoshop but not the price, Photopea is your new best friend. It offers many of the same features for free, making it a solid pick for detailed editing and complex designs.
CorelVECTOR: Design on the Go
Whether you’re at a café or on your couch, CorelVECTOR lets you design from anywhere. It’s beginner-friendly and available on any device, making it super convenient for creatives who are always on the move.
Not enough options? Check out more design resources here.
Master the Art of Mockups to Perfect Your Designs
Getting your designs just right before they hit the market is crucial, and that’s where mockup tools come into play. They’re your best bet for ensuring your graphics look spot-on in real-life scenarios.
Whether you’re adjusting a tee design or previewing a new phone case, these mockup generators let you see your creations in the wild before making them public. Here’s a lineup of some stellar mockup tools that can help refine your designs, providing a sneak peek at how they’ll actually look and feel to your customers.
Placeit: Visualize Before You Finalize
Placeit lets you see your designs in real-world settings, which is super helpful for making sure they look just as good on a product as they do on your screen. It’s perfect for fine-tuning your creations before they go live.
Mockup World: A Smorgasbord of Free Mockups
For a wide variety of mockup options, Mockup World is the place to be. It’s free and offers high-quality mockups for virtually any product you can think of.
Renderforest: Not Just Mockups
Renderforest is about more than just placing your design on a tee or mug; it’s also great for building your brand with custom logos, animations, and videos.
Mediamodifier: Quick, Realistic Mockups
Mediamodifier is ideal for those last-minute checks to ensure your design fits perfectly in the intended product scene. It’s all about giving you a realistic preview fast.
Design Smart: File Specs and Tips
Creating awesome designs is just the first step; the real magic happens when they’re print-ready. Nailing the technical specs is crucial to ensuring your visuals look as crisp and vibrant in person as they do on your screen.
From choosing the right file formats and sizes to optimizing the resolution and color accuracy, here are the essential tips to keep your designs looking top-notch when printed. Whether you’re a seasoned designer or just starting out, these guidelines will help you master the art of file preparation for flawless results every time. You can also read our complete design requirements here.
File Formats and Sizes
Stick to high-quality PNG files to keep your visuals crisp and clear. Watch the file size—Spring has a 50 MB limit, so size your files accordingly.
Resolution for Perfection
For the sharpest details, aim for 300 DPI. If you’re working on larger designs, like for all-over prints, you might need to drop to 150 DPI to manage file sizes without losing quality.
Color Accuracy
Stick with CMYK for color accuracy in printing. Bright and neon colors might look cool on screen but can be tricky to print, so it’s best to avoid them.
Share Your Designs Across Social Media
Once you’ve nailed your designs, the next step is to get the word out and make some noise on social media. These savvy tools are here to supercharge your online presence, helping you extend your reach and showcase your latest creations. From creating killer graphics that highlight your new products to managing posts that keep your fans engaged, these apps make it easy to maintain a dynamic and attractive social feed.
Whether you’re looking to simplify your content creation process or amp up your engagement, here’s a rundown of the top tools that can help you level up your social media game effortlessly.
Canva: Double Duty
Not only great for design, Canva also comes through for your social media needs—schedule posts, create stunning graphics, and manage your content all in one spot.
Lunacy: AI-Driven Design Freedom
Lunacy offers AI tools that help speed up the design process, plus tons of free resources like icons and photos—perfect for making your social feeds look professional with minimal effort.
Adobe Express: Quick Hits for Social Media
Adobe Express is your quick-fix tool for engaging social content. Whip up posts and videos in minutes with a suite of easy-to-use templates.
CapCut: Simplified Video Editing
CapCut is the hero for anyone who wants to edit videos without a fuss. It’s packed with cool features that make video editing straightforward and fun.
Splice: Mobile Video Editing Magic
Splice turns your smartphone into a mini editing suite, ideal for creating top-notch videos right from your phone. It’s user-friendly and perfect for boosting your video content game.
Wrap-Up
With these tools and tips, you’re all set to make your Spring store a standout success. It’s all about blending creativity with smart design practices to create products that not only catch the eye but also capture the market. So gear up, get creative, and start designing!
Spring by Amaze is transforming the way creators engage with their audiences and monetize their content. Every creator on our platform receives a free online store with its own URL, where they can customize and sell over 180 physical and digital products. We empower creators to develop and expand their brands while we handle all aspects of fulfillment—from production and inventory to shipping and payments—ensuring a seamless end-to-end fan experience.
Additionally, Spring by Amaze integrates seamlessly with major social platforms like TikTok, YouTube, LinkTree, and Twitch, enabling creators to maximize their reach and earnings while serving their fans in their ideal environment.
Beyond our robust platform and innovative features that cater to all creators, rapid-growth creators are offered additional support and services through our dedicated client success team.
Our unrivaled full-service experience is a primary reason why the biggest names in the creator economy trust and choose Spring by Amaze. This team ensures that every aspect of the brand launch is seamless, from launching custom and premium products to providing specialized marketing and merchandising support. Their active involvement ensures that strategies are not only flawlessly executed but also deeply resonate with the target audience. Our extensive expertise across various verticals allows us to offer personalized support that is perfectly aligned with the creator’s vision and objectives.
Tailored Success for Every Creator
Managed creators on our platform experience success because our support is meticulously customized to meet their specific needs and goals. At Spring by Amaze, we understand that every creator has a unique story and a distinct vision for their brand, which is why we customize our services to resonate perfectly with their personal and professional aspirations. Here’s how Spring by Amaze ensures every creator’s journey is a triumph:
End-to-End Guidance: We provide comprehensive support from the initial concept to the final product launch. Our hands-on approach ensures every phase progresses smoothly, minimizing hurdles and maximizing efficiency. This continuous engagement helps maintain the creative vision without compromising on the commercial objectives.
Expert-Driven Support: Our team of in-house experts in design, merchandising, e-commerce, procurement, manufacturing, social media integration, marketing, and retail management are all dedicated to supporting our creators. Their specialized knowledge and skills are pivotal in transforming creative ideas into successful products. They work closely with creators to ensure that every aspect of the product journey reflects the creator’s brand and engages their audience.
Custom Products: Creators with unique visions can collaborate with our client success team to design and launch custom products. These offerings are crafted to embody the essence of the creator’s brand and are thoughtfully designed with their audience in mind.
Regional Fulfillment Capabilities: Our fulfillment services are available across the United States and Mexico, enabling creators to reach their fans within these regions effectively. This targeted network not only ensures seamless product delivery but also helps creators monetize their fanbase effectively, expanding their revenue opportunities.
Bespoke Strategies: We don’t just support creators; we collaborate with them to develop tailored strategies that amplify their brand’s visibility and profitability. Each plan is uniquely crafted, ensuring that the final products are not just sold but celebrated for their innovation and connection to the creator’s vision. This personalized approach guarantees that every launch is not only a reflection of the creator’s brand but also an expansion of their market presence.
Trusted by Legends: Iconic Collaborations and Exclusive Collections at Spring by Amaze
Spring by Amaze has become a trusted platform for cultural icons to launch unique and bespoke product lines. Our recent collaboration with renowned actors Michael J. Fox and Christopher Lloyd perfectly exemplifies this synergy and has resulted in the exclusive Back to the Future collection.
Celebrating the iconic film series’ timeless appeal, this limited edition range features collectibles like autographed posters, themed apparel, and unique memorabilia that embody the franchise’s spirit and adventure. This launch honors the legacy of Back to the Future and showcases Spring by Amaze’s commitment to diversifying its offerings across various entertainment verticals. The collection is a heartfelt tribute to the fans and a testament to our innovative partnerships with big names in the industry.
Stay tuned for more exciting launches from a diverse group of creators including well-known figures such as Katie Shober and Gleb Savchenko, all choosing Spring by Amaze to elevate their brands and connect with fans worldwide.
Next-Level Storefront Innovations
To ensure that every creator’s digital presence is as unique and dynamic as they are, we are rolling out exciting improvements to our storefront capabilities:
Bespoke, Limited Edition Storefronts or Drop Pages: Custom-designed for specific launches or collections.
Conversion Optimization: Each storefront is optimized to turn browsing into buying.
Mobile Optimization: Ensuring a seamless shopping experience on any device.
Tailored Design: Reflecting the high standards of top-tier brands.
Enhanced Security & Data Protection: Building trust with robust security measures.
Multi-Currency Support: Opening the door to a global audience.
At Spring by Amaze, we’re constantly evolving to meet and exceed the needs of today’s creators. With each update and new service, we reaffirm our commitment to being the platform where creators can not only launch their products but also build thriving, sustainable brands.
Securing a custom domain for your Spring store can level up your brand’s game and make your Spring store seem more trustworthy to your fans. And Spring makes it easy! You can either buy a domain directly from Spring or connect one you purchased elsewhere.
But before we get into that, what exactly is a custom domain?
A custom domain is essentially your own unique web address, like “yourbrand.com.” It’s a key piece in distinguishing your digital presence from others.
Unlike the generic URLs that Spring hands out when you start, a custom domain that echoes your brand vibe not only boosts your visibility but also gives off some major professional vibes.
People feel safer and more inclined to shop with brands that look polished and committed. When you connect a custom domain to your Spring store, you’re not just opening up shop—you’re building trust and deepening your connection with your audience. This can really set you apart from the crowd, making your brand the top choice in your niche. So, snagging that perfect domain isn’t just a techy detail—it’s a smart move that can drive your brand forward.
So, with that said, let’s get into how to connect an existing domain to your Spring store and how to purchase one if you don’t already have one.
How to purchase a domain
If you already have a domain, skip to the next step. But if you need to buy one, you’re in luck. Spring allows you to purchase your very own custom domain directly from your Spring account. Read the steps below and then click here to buy one!
Follow these steps to buy a domain:
1. Log Into Spring:
Hop on your Spring account to get started.
2. Navigate to Your Dashboard:
Click on the “Stores” tab in your dashboard, then select “Purchase a Domain.”
3. Find Your Perfect Domain:
Pop your ideal domain name into the search bar. You’ll see a list of available domains right at the top. Each one comes with the price tag for a yearly subscription, making it easy to compare and choose. If the name you like isn’t available, try switching up the ending—instead of .com, how about .net or .co?
4. Fill in Your Info:
Drop in your address and choose if you want your domain to auto-renew each year. Then, you’re ready to hit checkout.
5. Complete Your Purchase:
Once you complete your purchase, we’ll automatically handle the DNS records verification. Your domain goes live instantly—no waiting around!
6. Verify to Activate:
Look out for a verification email and follow the prompts to confirm your contact details.
Once you verify your info, your Spring store URL will automatically change within 24-36 hours!
How to connect a domain
If you’ve purchased a domain somewhere outside of Spring, you can click here to connect it to your Spring store.
Heres how to do it:
1. Edit Your DNS Settings:
Head over to your domain registrar’s control panel. You’ll need to add a couple of DNS records to link up your domain with your Spring store:
A Record: Add this (also known as the root record) to make sure anyone visiting your domain (like thecreator.com without the www) lands on your Spring store.
CNAME Record: This one makes sure that visitors to www.thecreator.com also get directed to your store.
2. Update Settings in Spring:
Once you’ve updated your DNS settings:
Go back to the “Stores” tab in your Spring dashboard.
Find the domain you’re setting up and click the ‘Setup incomplete, click to resume’ button. This checks if your DNS settings are pointing right.
3. Verify Your Setup:
If the initial check doesn’t work, hit the button again. Double-check the DNS records in your registrar’s panel, correct them if needed, and try verifying once more.
Verification might take a few minutes. If it’s still not working, just click the ‘Verify’ button again.
4. Success!
Once your DNS records are confirmed, you’ll see a success message, and you’re all set—your domain is now connected to your Spring store!
Grab a domain to help your brand stand out and grow!
Investing in a custom domain for your Spring store is more than just a tech upgrade; it’s a game changer for your brand’s vibe and trustworthiness. By stepping away from generic URLs, you’re not just making it easier for your fans to find and remember you—you’re showing the world you’re serious about your business.
A unique domain means you’re all in, creating a professional, sleek image that attracts customers and makes them feel secure when they shop. Think of it as your brand’s digital home base, where everything you do comes together under one memorable address.
Plus, hooking up a custom or existing domain with your Spring store only takes a few minutes and is super beneficial. It keeps your marketing tight and drives all your social media followers straight to one spot without any detours. This direct line doesn’t just enhance the shopping experience but also boosts your spot on search engine radars.
Getting set up is simple, quick, and all about letting you focus on your passion while we handle the tech stuff. So, why wait? Grab that custom domain, and let’s take your brand from just buzzing to absolutely booming!Buy or purchase a domain here!
You’ve poured your heart and soul into creating some killer product designs (if you missed this step, read how here!), but now comes the real challenge: getting the word out there and making sales.
Thankfully, using samples of your products in your content is an easy way to do that! In fact, Spring creators who show off their products in their content triple their sales on average.
Why does it work so well? Well, when your fans see you rocking your own stuff, it shows them that you actually like what you created. They trust your style and want to follow your lead. Plus, when they see you actually using the products yourself, it’s way more convincing than just tossing up a stock image of your merch.
So, with that in mind, follow the steps below to start using samples to amp up your sales!
Step 1: Order your samples
Before going any further, you’ll need to actually order samples of your products in order to start using them in your content.
To order samples, watch this video or follow the steps below:
Click “Order a sample” of the product you want to order
Fill out your shipping and payment information
Click “Place your order”
You can also click here to go directly to your listings page.
Samples take a few days to arrive, so make sure you order them at least a week before you want to start posting content about your products!
Step 2: Create content with your samples
Alright, now that you’ve got those product samples in hand, it’s time to get creative with how you show them off to your crew. Here are some creative ways to promote your products in your content:
Unboxing Videos
Time to spread the hype! Share the excitement of receiving your products with your audience by creating unboxing videos. Show every detail and capture your genuine reactions. This personal touch can significantly increase engagement and anticipation among your followers.
Styled Photo Shoots
Get your creative juices flowing with a photo shoot featuring your products in different settings and styles. Whether it’s a professional shoot or DIY at home, showcase how your products can be incorporated into everyday life or special occasions. Experiment with various backdrops, lighting, and accessories to create visually appealing content.
Live Try-On Party
Host live or recorded try-on sesh where you demo your products in real-time. Invite your audience to ask questions, provide feedback, and even vote on their favorite styles or designs. This interactive approach not only showcases your products but also helps you create community and invites your fans in on helping you make your future product designs.
Product Comparison Reviews
Put your products to the test by comparing them to similar products you have hanging around your home. If you threw your design on a coffee mug, show it next to a plain white mug that makes yours pop. Or if you have a tank top, hang it side-by-side to an everyday tank that is easily outshadowed by yours.
Outfit Ideas
If your product samples include apparel or accessories, show your fans how you can mix and match them with other pieces to make a complete outfit. For example, if you have a branded tee, then throw on a blazer, some jeans, and some shoes that make your merch pop. If you have a summer tote bag, then try on a cute summer fit that goes great with you bag.
Influencer Collaborations
Team up with other influencers to spread the word about your products. Join forces for epic collabs like photo shoots, videos, or giveaways that showcase both your brands. It’s a win-win that’ll help you reach new audiences and boost your street cred.
Storytelling and Brand Narratives
Share the heart and soul of your brand through storytelling. Whether it’s sharing personal anecdotes, customer testimonials, or the inspiration behind your merch, weave a compelling narrative that connects with your crew on a deeper level. It’s not just about selling merch – it’s about building a community.
Now go order some samples!
By showcasing your products in creative and authentic ways, you not only boost engagement with your audience but also establish trust and credibility.
Whether it’s through unboxing videos, styled photo shoots, or user-generated content campaigns, each approach offers a unique opportunity to connect with your fans on a deeper level and drive them towards making a purchase. So, don’t hesitate to dive in, get creative, and let your products and your designs shine – your sales will thank you for it!
Have you ever wondered what makes some content creators stand out from the crowd while others blend into the background? Here’s the secret: it’s all about the media kit!
Your media kit is key to forming exciting brand partnerships, streamlined collaboration processes, and a seriously polished professional image. Sure, your follower count might already turn heads, but a top-notch media kit goes the extra mile by giving brands the back-end details they crave – audience demographics, engagement rates, and past collaborations.
Keep reading to learn how a media kit will benefit you, step-by-step instructions on how to create one for yourself, and where to put it.
Benefits of creating a media kit:
Media kits are like your superhero cape in the world of content creation, and they come with three superpowers:
1. Showcase Your Influence:
Think of your media kit as your chance to strut your stuff and show brands just how awesome you are. Whether it’s your impressive follower count or your sky-high engagement rates, your media kit is the perfect place to flaunt your metrics and prove why brands should be falling over themselves to work with you.
2. Streamlining Collaboration:
Let’s face it, nobody has time for endless back-and-forth emails and negotiations. But with a killer media kit, you can cut through the noise and make it super easy for brands to see why you’re the perfect fit for their next campaign.
3. Elevating Your Brand Image:
Your media kit is more than just a bunch of numbers on a page – it’s your chance to show brands that you mean business. By putting together a slick, professional media kit, you’re telling brands that you’re serious about your craft and that you’re ready to take your content to the next level. Plus, it’s a great way to stand out from the crowd and make a lasting impression on potential partners.
How to create an epic media kit:
Below we’ve outlined all the steps you need to take in order to create a kick-ass media kit that will impress potential partners. Follow them to create yours!
1. Define Your Brand Identity:
Start by diving deep into what makes your brand unique. Are you the ultimate DIY diva with a knack for turning trash into treasure? Maybe you’re the go-to guru for all things gaming, slaying Twitch streams like nobody’s business. Whatever it is, own it! Define your brand’s vibe, tone, and values. Think of it like creating your brand’s mood board—except it’s all about you!
2. Drop Those Contact Deets:
Now, let’s make it easy for potential partners to slide into your DMs. Share your deets—full name or brand name, contact info, website URL, and social handles.
3. Describe Your Content:
Clearly lay out what type of content you create so a brand/company can quickly assess if you’ll be compatible for what they’re looking for. Whether you’re a master storyteller on YouTube, a meme connoisseur on TikTok, or a podcast prodigy, let ’em know what you bring to the table.
You’ll also want to highlight your top-performing content pieces, from viral videos to blog posts that broke the internet. Don’t be afraid to flaunt your creativity and show potential partners what sets your content apart from the rest.
Example (for a beauty vlogger):
I’m your go-to for all things beauty and makeup, and share my tips and tricks on TikTok (1.1 M followers), YouTube (56K subscribers), and Instagram (28K followers).
My Top-Performing Content:
10-Minute Makeup Transformation (YouTube): This video gained 2.3 million views and shows how I apply my makeup when I only have 10 minutes.
Quick 5-Minute Makeup Tutorial (TikTok): This viral video got over 3 million views on TikTok and shows how to apply a full face of makeup with limited products and time.
What Sets Me Apart:
Unlike many beauty influencers, I prioritize authenticity over perfection. I’m not afraid to showcase my imperfections and provide genuine, relatable content that resonates with my audience. No filters, no facades—just real beauty, inside and out.
4. Provide Audience Insights:
Your audience is extremely important to potential partners. They want to know who’s vibing with your content, and see if it makes sense with what they’re selling.
So, spill the tea on your following’s age, location, interests, and what makes them tick. Whether you’re catering to Gen Z gamers, millennial moms, or beauty enthusiasts of all ages, paint a picture of your loyal squad and why they can’t get enough of your content.
Example (for a gamer):
Our squad is a vibrant mix of gamers from all walks of life, but the core crew tends to fall in the 18-34 age range. We’re talking about serious gamers and tech buffs who are all about staying on top of the latest gaming trends, reviews, and tips.
As for the gender breakdown, it’s about 70% guys and 30% girls hanging out with us. But guess what? We’re seeing more and more awesome ladies joining the fun every day! Our community isn’t bound by borders either—we’ve got gamers tuning in from all over, whether they’re chilling in North America, Europe, or kicking it in the Asia-Pacific region.
We connect with our peeps across platforms like Twitch, YouTube, and Discord, where we dive deep into gaming culture, live streams, and epic esports showdowns.
5. List Out Engagement Metrics:
Let’s talk numbers, baby! How’s your engagement looking? Drop those digits—website traffic, followers, likes, comments—all of it! Show ’em you’re not just talking the talk but walking the walk with those sky-high engagement rates.
Example:
YouTube:
Subscribers: 100K
Average Views per Video: 40K
Engagement Rate: 10%
TikTok:
Followers: 500K
Monthly Likes: 640K
Average Likes per Video: 10K
Average Comments per Video: 90
Instagram:
Followers: 200K
Engagement Rate: 15%
Average Likes per Post: 2K
Average Comments per Post: 45
6. Show Off Previous Partnerships:
Time to flex those collab muscles! Share your previous partnerships, collabs, and sponsored gigs. Name-drop those big-name brands you’ve been strutting your stuff with. Whether it’s rocking the latest makeup from Sephora or repping those must-have sneakers from Nike, let ’em know who you’ve been cozying up to.
Showing who you’ve worked with can up your credibility and make you more desirable to other brands.
Example (for a lifestyle content creator):
FabFitFun (January 2023 – Present): Teamed up with FabFitFun to showcase their seasonal subscription boxes, featuring unboxing videos and product reviews. Our collaboration has garnered over 500K views on YouTube and sparked lively discussions on social media.
Urban Outfitters (May 2022 – September 2022): Partnered with Urban Outfitters for a summer style campaign, showcasing their latest fashion trends and lifestyle products. Our collaboration resulted in a 18% increase in engagement on Instagram and drove traffic to Urban Outfitters’ website.
HelloFresh (October 2021 – December 2021): Collaborated with HelloFresh to share easy and delicious meal prep ideas with my audience. Our partnership led to a 25% increase in engagement on TikTok and boosted brand awareness for HelloFresh among my followers.
Peloton (March 2021 – July 2021): Teamed up with Peloton to promote their fitness equipment and digital workout classes. Through sponsored workout challenges and motivational content, we saw a 20% increase in engagement on Instagram and drove conversions to Peloton’s website.
Airbnb Experiences (August 2020 – December 2020): Partnered with Airbnb to explore unique travel experiences and destinations. Our collaboration inspired my audience to book Airbnb Experiences, resulting in an 8% increase in bookings and positive feedback from participants.
7. Keep It Fresh:
Update your media kit regularly with all the latest and greatest about your brand. After all, you’re always evolving, so why shouldn’t your media kit? Try updating it every month to make sure you keep your metrics and content hits as recent as possible.
Where to Put Your Media Kit
Alright, so you’ve got all this awesome content ready to showcase, but now you’re wondering: “How do I lay it all out in a way that’s gonna grab attention and keep ’em hooked?”
Well, your media kit needs a home—a digital hub where it can shine like the superstar it is. The best place to put your media kit is on a dedicated landing page on your website.
Now, let’s talk design. Your landing page should be sleek, stylish, and totally on-brand. Show off your personality and vibe from the get-go, so visitors know what they’re in for if they partner with you.
Next up is organization. Break your content down into bite-sized chunks—think sections like “About Me,” “Content Showcase,” and “Collaboration Opportunities.” Each section should be easy to navigate, with clear headings and plenty of visual flair to keep things interesting.
And don’t forget those calls to action! Whether it’s inviting visitors to reach out for collabs or encouraging them to explore more of your content, make sure there’s always a next step for them to take.
That’s it!
So, there you have it—your guide to slaying the media kit game like a true content queen (or king). Now go forth, dazzle those potential partners, and make your content dreams a reality! You’ve got this!
